Topic: campaign integration

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  • How TV Ads Drive Search Traffic and Sales
    December 13, 2025

    How TV Ads Drive Search Traffic and Sales

    The "Breaking TV Ads Report" reveals that effective TV ads spark emotional engagement, which directly drives viewers to search engines, turning broadcast storytelling into measurable digital traffic and sales. Data shows TV advertising significantly boosts search activity, with synchronized campa...

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  • B2B Brands Ditch Keywords for Performance Max
    November 12, 2025

    B2B Brands Ditch Keywords for Performance Max

    Performance Max campaigns are increasingly replacing traditional keyword-targeted strategies in B2B digital advertising, as they deliver stronger results and are backed by extensive performance data. The shift is driven by changes in the digital landscape, including the rise of AI in search and e...

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branded search (1) Competitive Advantage (1) performance measurement (1) brand trust (1) data-driven marketing (1) ai overviews (1) marketing reports (1) ai advertising (1)