Topic: automated rules
-
Black Friday 2025: Maximize Your Holiday PPC Strategy
Start preparing your PPC strategy early for Black Friday 2025 to maximize returns and avoid high costs and competition. Analyze last year's campaign performance to identify strengths and weaknesses, using insights to shape new strategies and improve targeting. Build and organize campaigns in adva...
Read More » -
Master Performance Max: A Step-By-Step Guide to Regain Control
Google Performance Max campaigns often lack transparency, causing top-selling products to dominate the budget while new or underperforming items remain unseen, which wastes potential. The solution is to segment campaigns by performance into three dynamic groups—Star Products, Zombie Products, and...
Read More »