Topic: machine learning
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Machine Learning in Email Marketing: What Actually Drives Revenue
Machine learning enables personalized email marketing by analyzing customer behavior to predict preferences and optimize message timing, moving beyond generic campaigns. Key applications include dynamic content personalization, send-time optimization, predictive lead scoring, and accelerated test...
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AMD FSR 4 Redstone: The Ultimate Performance Review
AMD's FSR 4 Redstone introduces three core machine learning features: frame generation for smoother gameplay, ray tracing reconstruction for improved visuals, and advanced lighting acceleration for more realistic global illumination. Full access to these features requires a GPU with dedicated AI ...
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AI Is Revolutionizing Medicine: What's Next?
The traditional drug discovery process is being accelerated by integrating AI and machine learning, aiming to shorten timelines and unlock new treatments for serious diseases. AI is leveraged throughout early research, using vast genetic datasets to identify promising drug targets and generative ...
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UtilityAI Pro: The First Vertical AI Platform for Energy Insights
Bidgely launched UtilityAI Pro, a specialized AI platform for utilities that offers ten times greater data granularity and detailed insights into customer behavior and grid performance. The platform addresses security concerns by integrating directly into utilities' existing data infrastructure, ...
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AMD and Sony's PS6 Chipset to Revolutionize Graphics Pipeline
AMD and Sony are collaborating on Project Amethyst to develop next-generation graphics processing for future PlayStation consoles, focusing on advanced machine learning integration for unprecedented visual performance. The project moves beyond traditional rasterization by optimizing machine learn...
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Defeat Malware Evasion with New Framework
Malware creators use subtle code modifications to evade AI detection systems while preserving harmful functionality, but a new framework called ERDALT offers a countermeasure by focusing on robust features. ERDALT, developed by Inria and CISPA, trains on adversarial examples and prioritizes stabl...
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AI Brings Clarity to Earthquake Detection
AI has revolutionized earthquake detection by using machine learning to identify seismic events, including very small tremors, with greater speed and accuracy than human analysts or older methods. These advanced AI tools enhance data clarity, allowing scientists to uncover crucial insights into s...
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Build a Smarter AI Marketing Strategy
AI-driven decisioning enables highly personalized marketing by processing vast data in real-time, moving beyond traditional rules-based campaigns. Success depends on clean, unified data and strong governance to ensure reliability, privacy, and consumer trust in AI systems. The upcoming MarTech Co...
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Apple M5 Unleashes Blazing-Fast Local AI on MLX
Apple's M5 chip significantly outperforms the M4 in AI tasks, especially in running large language models via the MLX framework, enhancing local processing without cloud reliance. The MLX framework enables efficient machine learning on Apple silicon by providing developer-friendly tools and seaml...
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From Traditional to AI: The Evolution of Credit Risk Analysis
Credit risk analysis has evolved from manual methods to AI-driven systems using real-time data to address global debt, regulations, and data growth. The shift includes digitization, alternative data sources, and machine learning for faster, more accurate, and inclusive risk assessments. Challenge...
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Microsoft and IBM Use AI to Revolutionize Battery Tech
Artificial intelligence is accelerating the discovery of new battery materials, as demonstrated by Microsoft researchers who identified a substance reducing lithium use by 70% from 32 million candidates in under 80 hours. Scientists are using AI to develop safer, more efficient batteries with abu...
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Abu Dhabi Boosts Energy Innovation with AI Partnership
Abu Dhabi is accelerating AI adoption in its energy sector through a strategic partnership between the Department of Energy and Mohamed Bin Zayed University of Artificial Intelligence, aiming to drive innovation and enhance operational performance. The collaboration will focus on developing AI to...
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Defending Against Adversarial AI Attacks: A Complete Guide
Adversarial AI attacks are a growing threat where subtle data alterations can deceive models into making harmful decisions, requiring both technical and strategic defenses. The book provides practical guidance on creating test environments, executing attacks like data poisoning, and implementing ...
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Australia's AI Talent War Heats Up Amid Soaring Demand
Australia is experiencing an intense talent war for AI specialists, with 92% of technology leaders reporting a need for these professionals as AI shifts from experimental projects to core operational requirements. The most in-demand roles include AI Product Managers, AI Governance Specialists, an...
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The Mystery of the Vanishing Captcha
Traditional CAPTCHAs have largely disappeared, replaced by more whimsical and bizarre tests that sometimes involve identifying animals with specific traits or swiping through unusual items. The original purpose of CAPTCHAs was to distinguish humans from bots using tasks like deciphering distorted...
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Test Updates Safely: CyDeploy's System Replica at Disrupt 2025
CyDeploy creates a digital twin of critical systems using machine learning, enabling safe testing of updates to patch vulnerabilities without disrupting operations. The platform combines automated data capture with human oversight, allowing system administrators to verify accuracy and accelerate ...
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Can Waymo Conquer Winter Roads?
Winter weather is a major challenge for autonomous vehicles, and Waymo must prove its robotaxis can operate safely in snow to expand into colder markets like Boston and New York. Snow complicates autonomous driving by obscuring road markings and signs, requiring advanced multi-sensor systems and ...
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Presight and Shorooq Launch $100M AI Innovation Fund
A $100 million AI innovation fund has been launched by Presight and Shorooq Partners to invest in global startups using AI, machine learning, and data analytics to transform industries and solve complex challenges. The fund, based in Abu Dhabi, aims to position the UAE as a key AI hub by providin...
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Bruno Giner on Insights-Driven Streaming at Streaming Media 2025
Bruno Giner of NPAW highlights the importance of data intelligence in optimizing user experiences and business decisions within the video streaming ecosystem. NPAW has evolved from monitoring data to generating actionable insights using AI and machine learning to understand user behavior and auto...
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How Top Marketers Win With Performance Max
Performance Max is a Google Ads approach that uses machine learning instead of manual controls, requiring marketers to adapt their strategies and trust the algorithm for effective scaling. The campaign type automates targeting and ad assembly, limiting direct control over placements and creative ...
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PS6 May Be More PC Than Console, Leak Suggests
The PlayStation 6 is expected to adopt a PC-like architecture, moving away from custom chipsets to create a more open platform and reduce system exclusives. Sony is partnering with AMD on "Project Amethyst" to integrate advanced upscaling, AI technologies, and cross-platform compatibility for eas...
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How Hackers Weaponize Legitimate Tools for Cyberattacks
Threat actors increasingly use legitimate organizational tools through Living-off-the-Land (LotL) techniques, with 84% of modern cyberattacks exploiting trusted applications to bypass traditional defenses and evade detection. Attackers initiate breaches via social engineering, such as malicious V...
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Egypt Unveils National AI Auditing Vision at Global Summit
Egypt will introduce a groundbreaking national strategy for integrating artificial intelligence into public auditing at the upcoming INCOSAI congress, positioning itself as a leader in digital governance. The strategy utilizes AI tools like machine learning to enhance auditing efficiency and accu...
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Techvista & UiPath Drive AI and Automation in the UAE
Techvista Systems and UiPath have formed a strategic partnership to accelerate AI and automation adoption in the UAE, combining enterprise transformation expertise with advanced automation platforms. The collaboration focuses on implementing cloud-first and hybrid automation systems that integrat...
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AWS and e& Launch AI Nation to Upskill 30,000 UAE Professionals
AWS and e& have launched the "AI Nation – Afaaq" programme to train 30,000 UAE professionals in AI and cloud computing, part of a $1 billion strategic alliance. The initiative provides 30,000 AWS certification vouchers and access to AWS Skill Builder and Cloud Coach sessions to prepare participan...
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6 Tactics to Generate Real Business Value from AI
Organizations can achieve significant AI returns by aligning projects with clear business objectives rather than pursuing technology for its own sake, as demonstrated by Scotts Miracle-Gro's strategic approach. Successful AI implementation requires starting with manageable projects, fostering cro...
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4 Time-Saving Strategies to Boost Security Monitoring
Traditional SIEM systems face challenges with data latency, storage costs, and processing overhead, making it difficult to balance comprehensive security visibility with budget constraints. Time series data approaches enable faster anomaly detection and long-term threat hunting by providing immed...
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AI's Critical Role in Modern Cybersecurity
AI enhances cybersecurity by processing large data volumes, identifying anomalies, and automating tasks to defend against sophisticated threats. Cybercriminals use AI for automated attacks and stealthy techniques, requiring equally advanced defenses to counter them at machine speed. AI addresses ...
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Unlock Operational Resilience with AI Automation
Organizations increasingly rely on AI and machine learning for operational resilience, enabling faster responses and recovery from disruptions to protect infrastructure and personnel. AI-driven platforms automate the entire incident lifecycle, from detection to resolution, reducing costs and time...
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Abu Dhabi Launches TAMM 4.0: World's Most Advanced AI Government Platform
The Abu Dhabi government has launched TAMM 4.0, an AI-native platform that proactively delivers personalized public services by anticipating individual life events and will debut at GITEX Global 2025. The platform features intelligent coordination across government bodies, predictive service deli...
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Google's AI Max: 30-Day Search Test Results Revealed
Google's AI Max is an optional tool for Search campaigns that uses advanced machine learning to target users based on signals like search behavior, demographics, and website content, expanding beyond traditional keyword matching. AI Max differs from Performance Max and Dynamic Search Ads by offer...
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Juicebox Raises $30M to Transform Hiring with AI Search
Juicebox, founded by David Paffenholz and Ishan Gupta, has raised $30 million in Series A funding led by Sequoia Capital, bringing its total funding to $36 million to advance its AI-driven talent search engine. The company's AI tool, PeopleGPT, uses large language models to understand natural lan...
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Apple Watch Ultra 3 & Series 11 Add Hypertension & Sleep Tracking
Apple Watch Ultra 3 and Series 11 introduce hypertension detection and advanced sleep tracking, offering users deeper health insights through non-invasive, data-driven analysis. The hypertension feature uses optical sensors and machine learning to identify chronic patterns, with FDA clearance exp...
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Vision AI Accelerates Chip Debugging
Integrated circuits are foundational to modern technology but face exponentially increasing design complexity, requiring engineers to balance performance, constraints, and reliability under tight deadlines. Artificial intelligence is revolutionizing chip design by enabling new approaches, such as...
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Exabeam Named a Gartner SIEM Leader for 6th Consecutive Year
Exabeam has been recognized as a Leader in the Gartner Magic Quadrant for SIEM for the sixth consecutive year, underscoring its commitment to AI-driven security automation. The company introduced Exabeam Nova, integrating generative AI into analyst workflows to enhance threat detection, investiga...
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Marketers' Trust in Measurement Stagnates
Marketers' confidence in performance measurement tools has stalled, with many reporting no improvement or a decline in trust, and internal skepticism often leads colleagues to question the validity of reported metrics. Key obstacles to precise measurement include siloed and incomplete data, chall...
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AI & Live Streaming: Automation & Analytics at Streaming Media 2025
Artificial intelligence and machine learning are transforming live streaming by automating workflows and providing deep analytical insights, enhancing reliability and efficiency. Experts advocate for a hybrid approach where AI handles repetitive tasks to boost productivity while humans retain con...
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Salesforce Buys Spindle AI to Boost Agentforce Analytics
Salesforce is acquiring Spindle AI to enhance its Agentforce capabilities with AI-powered agentic analytics for modeling scenarios and predicting outcomes. Spindle AI's platform helps businesses overcome data insight challenges by using AI and machine learning to simulate decisions like pricing a...
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Microbes Unlock Copper as AI Demand Soars
The surging global demand for copper, driven by AI infrastructure and data centers, is outpacing supply, with accessible reserves dwindling and projected demand reaching 37 million tonnes annually by 2031. A startup named Endolith is using bioleaching, a process involving microbes to extract copp...
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Bitdefender Launches Standalone PHASR for Proactive Endpoint Security
Bitdefender has launched GravityZone PHASR as a standalone solution, enabling businesses to add advanced pre-emptive protection to their existing security systems without replacing them. PHASR merges behavior-based security hardening with live threat intelligence to proactively block ransomware a...
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AMD FSR Redstone: A Game-Changer for Radeon Gamers
AMD's FSR Redstone suite has rapidly expanded, now supporting over 200 games with its machine-learning upscaling and launching frame generation for over thirty titles, offering better performance and image quality than previous versions. The Redstone branding consolidates existing technologies, w...
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VulnRisk: Open-Source Vulnerability Risk Assessment
VulnRisk is a free, open-source platform for vulnerability risk assessment that uses context-aware analysis to provide more relevant security insights than traditional CVSS scoring. It reduces alert fatigue by filtering out up to 90% of irrelevant noise through contextual factors like exploit lik...
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Viva Energy Taps Blue Yonder to Transform Convenience Store Shopping
The strategic placement and product offerings of convenience stores are critical for attracting customers, especially those seeking fuel or EV charging. OTR Group, Australia's largest convenience store operator, is partnering with Blue Yonder to implement AI-driven category management and demand ...
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Your Heartbeat Can Identify You, Even in Anonymous Data
ECG signals can be used to re-identify individuals with 85% accuracy, challenging the effectiveness of current anonymization methods in health data. The study highlights that ECG patterns are stable biometric markers, similar to fingerprints, making them vulnerable to linkage attacks across datas...
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Grammarly Now Corrects Spanish & French Grammar
Grammarly has expanded its AI-powered grammar and style corrections to include Spanish, French, Portuguese, German, and Italian, addressing a long-standing user demand. The platform now offers sentence rephrasing and translation features across six core languages, enhancing multilingual writing w...
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Why Are Waymo Cars Always Parked on My Street?
Waymo autonomous vehicles frequently park in the same residential spots across Los Angeles and Arizona, puzzling residents who question the pattern behind these choices. The company states that parking decisions are based on factors like local regulations, vehicle density, and downtime, while exp...
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AI Spots Hedgehogs from Space by Tracking Their Bramble Homes
Researchers are using AI to analyze satellite imagery and identify bramble patches, which are key habitats for declining hedgehog populations, as a more efficient alternative to traditional survey methods. The AI model, based on machine learning techniques, cross-references satellite data with gr...
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Kids' Drip Paintings Rival Pollock's, Study Finds
A study found that children's drip paintings visually resemble Jackson Pollock's abstract works more than adults' attempts, linked by a shared lack of refined motor control and analyzed through fractal geometry. Physicist Richard Taylor's initial 2001 claim of fractal patterns in Pollock's art fa...
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Meet the Home Robot That Clears Tables and Loads Dishwashers
Memo, developed by Sunday Robotics, is a home robot designed to perform household chores, demonstrated by autonomously making an espresso in a kitchen setting. The robot features a wheeled base and height-adjustable column for mobility, with two articulated arms and AI-driven capabilities to hand...
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Ookla's New One-Tap Wi-Fi Troubleshooter Fits on Your Phone
Ookla's Speedtest Pulse is a compact MagSafe-compatible diagnostic tool that simplifies Wi-Fi troubleshooting for users of all technical levels by identifying connectivity issues and offering clear solutions. The device operates in two modes—immediate diagnostics and continuous monitoring—using m...
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