All Related Articles for: IAB Framework Simplifies Gaming Ad Standards
-
Bethesda confirms Fallout 5 and Elder Scrolls VI use new Creation Engine 3
Bethesda confirmed that "The Elder Scrolls VI" is hitting…
Read More » -
Physical games face a bleak future
Physical game ownership is declining sharply, with major publishers…
Read More » -
How to Run a CTV Incrementality Test (and Why Most Fail)
Most CTV incrementality tests fail not because of poor…
Read More » -
EA Ads Lead Reveals In-Game Ad Plans for Top Franchises
Electronic Arts is exploring in-game advertising in console and…
Read More » -
Roblox Build tab turns text prompts into playable games
Roblox's new Build feature, launching in alpha in New…
Read More » -
Roblox Launches AI Game Creation Tool for Phones
Roblox is launching a mobile AI game creation tool…
Read More » -
Roblox to Shut Down Video Chat Service
Roblox is discontinuing its Roblox Connect video chat feature,…
Read More » -
Digital video enters a new era of competition
U.S. digital video ad spending is projected to reach…
Read More » -
Building a Public Internet for Children
Growing concern over the internet's harm to children has…
Read More » -
How CIPA is Reshaping Digital Tracking Rules
Marketers must work closely with legal teams to explain…
Read More » -
Xbox CEO’s Billion Daily Users Goal Deemed Unrealistic by Analysts
Xbox CEO Asha Sharma aims to entertain over one…
Read More » -
2 Reports Reveal Why Your Brand Message Loses Half Your Views
AI-powered multimodal analysis is unlocking previously blocked video inventory…
Read More » -
Game Developers Expect Unreal Engine 6 to Be Full of AI Garbage
Epic Games' Unreal Engine 6 heavily emphasizes generative AI…
Read More » -
Xbox Studio Struggles: Report Explains Why Company is Failing
Microsoft is reportedly planning major layoffs and studio closures…
Read More » -
Epic plans to let you use Fortnite skins in other games
Epic Games plans to use Unreal Engine 6 to…
Read More » -
Roblox exec: Age verification must go beyond a checkbox
Roblox is using video selfie-based facial age estimation technology…
Read More » -
Ubisoft Shuts Belgrade Studio, Lays Off 100 Staff
Ubisoft has closed its Belgrade support studio, laying off…
Read More » -
AI Founders Unite to Speed Up Roblox’s Reality Vision
Roblox acquired Morpheus AI, Dynamics Lab, and Lucid AI…
Read More » -
-
SPARQ raises $8.5M seed for AI-native game engine, backed by a16z scout fund
SPARQ, a UAE-based AI-native game engine startup, raised an…
Read More »