Google Search adds AI agents and smarter agentic tools
▼ Summary
– Google announced new search agents, including information agents that scan the web to monitor changes and help users with tasks.
– Information agents will track blogs, news, social posts, and real-time data to send synthesized updates with action capabilities.
– The feature will first roll out in summer to Google AI Pro & Ultra subscribers.
– Google is expanding agentic booking in Search for local experiences and services, like booking a private karaoke room or home repair, rolling out this summer in the U.S.
– Personal Intelligence in AI Mode is expanding to about 200 countries and territories and 98 languages.
Google is rolling out a major upgrade to its search platform, introducing AI agents and more sophisticated agentic tools designed to handle ongoing tasks. These new capabilities allow Google Search to continuously monitor the web for changes relevant to your specific needs, delivering updates and even taking actions on your behalf.
“We’re entering the era of Search agents, where you can easily create, customize and manage multiple Al agents for your many tasks, right in Search,” said Liz Reid, the head of Google Search.
The new information agents are built to stay on top of your questions and projects. According to Google, these agents will “intelligently look across everything on the web, like blogs, news sites and social posts, plus our freshest data, such as real-time info on finance, shopping and sports, to monitor for changes related to your specific question.” The agent then sends you “an intelligent, synthesized update, with the ability to take action.”
To illustrate, Google offered this example: “So if you’re apartment hunting, you can brain dump all of the exact requirements you’re looking for, and your agent will continuously scan for you, notifying you when listings meet your needs. Or if you want to know the instant any of your favorite pro athletes announce a sneaker collab, your agent will let you know when a new drop lands so you don’t miss out.”
This feature will first become available in the summer to Google AI Pro & Ultra subscribers.
Beyond monitoring, Google is expanding its agentic booking capabilities within Search to handle more complex tasks, such as finding a local venue with a private karaoke room available for a specific date and time that also serves particular food. The system will pull together the latest pricing and availability, then provide direct links for you to complete the purchase. This functionality covers home, repair, beauty, and pet care services and will roll out in the U. S. this summer.
In other news, Google is expanding Personal Intelligence in AI Mode to approximately 200 countries and territories, supporting 98 languages, broadening the reach of personalized search experiences.
(Source: Search Engine Land)
