Investors Want Nintendo to Raise Switch 2 Price Amid Global Turmoil
▼ Summary
– Nintendo’s share price dropped from 14,655 JPY in August 2025 to 7,597 JPY, due to AI data centers driving up component costs and global trade disruptions from the Strait of Hormuz.
– Investors are urging Nintendo to raise the Switch 2’s price from $450, as it is currently sold at a loss amid rising costs, following Sony’s PS5 price hikes.
– Some investors worry that increasing the Switch 2’s price could reduce customer demand, potentially hurting Nintendo’s share price further.
– Nintendo’s financial release this Friday will be closely watched; the company has hinted at a possible price hike but prefers to endure early losses for long-term success.
– Nintendo lacks major upcoming system-selling titles, with games like Yoshi and the Mysterious Book and Fire Emblem: Fortune’s Weave not expected to drive strong demand.
Nintendo’s stock has been sliding since its peak in August 2025, currently trading at 7,597 JPY , a steep drop from the 14,655 JPY high. The reasons are clear: AI data centers are consuming the components needed for new hardware, driving up costs for everyone else. Meanwhile, ongoing disruptions around the Strait of Hormuz are squeezing global trade further.
The outlook is grim enough that Nintendo investors are now pushing the company to raise the Switch 2 price as soon as possible, according to a Bloomberg report. The console is currently sold at a loss for $450, and shareholders worry this strategy is unsustainable given the current economic climate. Sony already raised PS5 prices, with the PS5 Pro now costing $899.99 in the US.
However, not all investors agree. Some fear that a price hike could dampen consumer demand, which might hurt Nintendo’s stock even more. It’s a delicate balancing act.
All attention is on Nintendo’s financial release this Friday. The company has acknowledged a price increase is possible, but it seems willing to absorb short-term losses to help the Switch 2 gain a foothold for long-term success.
Compounding the pressure, Nintendo lacks major upcoming releases. Titles like Yoshi and the Mysterious Book, Splatoon Raiders, and Fire Emblem: Fortune’s Weave don’t look like system sellers. Pokémon Pokopia gave the Switch 2 a boost earlier this year, but many are eager for a new Nintendo Direct to reignite excitement.
(Source: Nintendo Life)
