Ikea’s New Purple Mouse Speaker Is a Playful Bluetooth Bargain

▼ Summary
– Ikea has introduced a new affordable, portable Bluetooth speaker called the Grejsimojs, designed to look like a purple mouse with a tail that acts as a carrying strap.
– The speaker is currently available in select European countries for approximately $16-$18 USD but is not yet listed on the US Ikea website.
– It features basic audio specs with a 1.6-inch driver and up to 24 hours of battery life at half volume, requiring a user-provided USB-C cable for charging.
– The device is designed to be kid-friendly, with a volume limiter, a wipe-clean body, and a limited IP44 splash-resistance rating.
– While multiple speakers can be wirelessly synced together, advanced features like stereo channel splitting between a pair are not supported.
Ikea has unveiled a new portable Bluetooth speaker that combines a charming design with a remarkably low price point. Part of the Grejsimojs collection aimed at younger users, this speaker is shaped like a small purple mouse, complete with a flexible tail that doubles as a carrying strap. While it won’t compete with high-fidelity audio systems, it offers a fun and functional entry point for casual listening, especially for children. The device is currently available in select European markets, with a potential US release on the horizon as the collection expands.
Priced at approximately £12 in the UK and €14.99 in Germany, this translates to a cost of just $16 to $18. This makes it an accessible gadget for families or anyone seeking a simple, portable sound solution. The speaker is part of a broader Grejsimojs lineup that includes items like a dog-shaped dimmable table lamp, already available in the United States for $39.99. The collection’s theme focuses on playful, durable products designed with kids in mind.
On the technical side, the Grejsimojs speaker is equipped with a 1.6-inch full-range driver delivering up to 2 watts of power. Its battery is rated for an impressive 24 hours of playback at half volume, ensuring it can last through long play sessions or a full day of use. Charging is handled via a USB-C port located on the bottom of the unit. It’s important to note that a charging cable and power adapter are not included in the box, so users will need to supply their own.
The feature set is straightforward, prioritizing simplicity over advanced options. There is no support for voice assistants or streaming service integrations like Spotify Tap. You can wirelessly pair two speakers together to amplify sound in a room, but this setup does not create a true stereo experience with separated left and right channels when using just a single pair. The focus is clearly on easy, mono playback.
Durability and safety are key considerations for this youth-oriented product. The speaker incorporates a volume limiter to protect sensitive hearing, a crucial feature for parents. Its construction uses a plastic body with silicone feet, making it easy to wipe clean after messy adventures. However, with an IP44 rating, its resistance to the elements is limited. It can handle minor splashes of water but is not designed to be submerged or exposed to significant amounts of dust or sand, so keeping it away from beaches or bathtubs is advisable.
For those seeking an inexpensive, whimsical speaker for a child’s room, outdoor play, or just as a novelty item, Ikea’s latest offering presents a compelling option. Its charming mouse design and practical carrying tail add a layer of playful utility, while the robust battery life and safety features provide practical peace of mind. It exemplifies Ikea’s approach to democratizing technology through affordable, design-forward products.
(Source: The Verge)





