Topic: Technical SEO

  • Top-Ranking Sites Often Have Invalid HTML, Google Reveals

    Top-Ranking Sites Often Have Invalid HTML, Google Reveals

    Many top websites rank well despite invalid HTML, challenging the belief that flawless code is essential for SEO success, as revealed in Google’s podcast. While browsers tolerate most HTML errors, critical elements like metadata and structured data require precision to avoid search engine misinte...

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  • AI vs. Traditional Skills: The SEO Hiring Challenge

    AI vs. Traditional Skills: The SEO Hiring Challenge

    Modern SEO hiring requires balancing classic expertise with AI proficiency, as companies seek professionals who merge timeless search principles with cutting-edge technology. Core technical SEO skills (e.g., site structure, crawlability) remain essential, with top specialists using automation too...

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  • Unlock Your Rankings: Why Indexing is the Crucial First Step for SEO Success

    Unlock Your Rankings: Why Indexing is the Crucial First Step for SEO Success

    In SEO, we often focus on keywords, backlinks, and content quality. But what if your perfectly optimized page remains invisible to search engines? This is where indexing – the process by which search engines like Google and Bing discover, analyze, and store your content in their massive databases – comes into play.

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  • Boost Your Brand: Get Recommended by AI & LLMs

    Boost Your Brand: Get Recommended by AI & LLMs

    AI-powered search tools and LLMs have transformed digital marketing, requiring adapted strategies that align with how AI evaluates content for success. Original insights and fresh data are now crucial for visibility, as AI prioritizes unique, value-added content over generic or keyword-optimized ...

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