Topic: Content Strategy
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PressReader: A journey of innovation & Transformation
Discover the extraordinary journey of PressReader, a digital trailblazer transforming the world of news and publishing. With roots as NewspaperDirect, it revolutionized the delivery of global newspapers to hospitality and transport sectors. Evolving into PressReader, it redefined digital content access, offering thousands of titles in over 60 languages. Dive into PressReader's saga, from its pioneering start to its current stature as a digital publishing leader, in our latest blog post.
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The Drudge Report: A Timeless Media Powerhouse
The Drudge Report, launched in the mid-1990s, evolved from an email newsletter into a leading news aggregation platform known for its bold headlines and breaking news scoops.
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Why Employee Advocacy and EGC Will Dominate in 2025
Traditional advertising is facing growing skepticism as consumer attitudes continue to shift in the digital era. Businesses are responding by turning to a more authentic and human approach to connect…
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Google's New Image SEO Tip: Use Consistent URLs for Same Images
Optimizing image URLs by reusing the same URL for identical images across pages improves crawl efficiency and saves server resources, as per Google's updated SEO guidelines. This practice reduces duplicate content crawling, conserves crawl budget, and prevents wasteful server storage by eliminati...
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