Topic: sports broadcasting
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NBC Sports Tracks Your Favorite Athletes in Real-Time
NBC Sports is launching a mobile app feature using AI and facial recognition to let fans watch a personalized, vertical feed focused on a single athlete in real-time, a technology first used outside Japan by Nippon TV. The system, called viztrick AiDi, allows production staff to easily track a pl...
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Elle Duncan Leaves ESPN to Host Netflix Live Events
Netflix has hired veteran ESPN host Elle Duncan as its lead live programming voice, signaling a major strategic push into live sports and events beyond its on-demand library. The company is building a portfolio of must-see live content, including a deal for MLB games, a revival of *Star Search*, ...
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ESPN's New Monday Night Football Stream: A Data-Driven Experience
ESPN is launching a new Monday Night Football broadcast called *MNF Playbook with Next Gen Stats*, featuring the All-22 camera angle, real-time analytics, and augmented reality graphics for a deeper strategic view. The broadcast is powered by an AI model from Adrenaline that generates live predic...
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Minute Media Acquires Indian AI Startup for Automated Sports Highlights
Minute Media, backed by BlackRock and Goldman Sachs, has acquired Indian AI startup VideoVerse to enhance automated sports highlights generation across its portfolio, including Sports Illustrated and The Players’ Tribune. VideoVerse, valued between $200–250 million, specializes in AI tools for sp...
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Shure Debuts First Digital Array Mic for MEA Broadcasts
Shure has launched the DCA901 Planar Array Microphone, a digital audio solution designed to enhance broadcast production with pristine sound and simplified setup in the Middle East and Africa. The microphone features digitally steerable lobes and integrated processing, allowing engineers to isola...
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Apple TV Adds Free MLS Games for Subscribers
Starting in 2026, Apple TV subscribers will receive access to every MLS match at no additional cost, integrating all games directly into their standard subscription. This change includes streaming of all regular-season matches, playoffs, and major tournaments like the Leagues Cup and MLS All-Star...
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NBCUniversal's New Deal Brings YouTube TV, Peacock and Sports Together
NBCUniversal and YouTube TV have formed a multi-year partnership to bundle live sports, entertainment, and streaming services, ensuring subscribers retain access to NBCUniversal's channels and expanding content reach across Google's platforms. The agreement includes the revival of NBC Sports Netw...
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Amazon's NFL Thursday Night Football Gets an AI Upgrade
Amazon is introducing AI-powered features like Pocket Health for its Thursday Night Football coverage to provide real-time, interactive insights during live NFL games. New End of Game AI tools for the 2025 season will heighten suspense by evaluating possession scenarios and predicting comeback po...
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