Topic: Media Partnerships
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OSN & Harmonic Launch Targeted Video Monetization for Streaming
OSN and Harmonic have partnered to introduce targeted advertising on OSN's streaming platforms in the Middle East and North Africa, aiming to boost viewer engagement and revenue. Harmonic's VOS360 Ad SaaS platform enables personalized, high-quality ad insertion with seamless integration and advan...
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AI Media Partnerships Boost Brand Visibility: Research
AI-powered search tools are now preferred by 82% of consumers for providing more useful results, prompting marketers to adapt strategies while maintaining core visibility principles like expertise and brand mentions. A study of 8,090 keywords showed minimal overlap (7.2%) in domains appearing in ...
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Perplexity's Free $200 AI Browser Fights 'AI Slop'
Perplexity has made its AI-native browser, Comet, permanently free worldwide to combat low-quality AI-generated content and ensure universal access to tools that filter digital noise and prioritize high-quality information. Comet challenges conventional browsers like Google Chrome by helping user...
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Sports Betting Apps Are Turning TV Sports Into a Game
The 2018 U.S. Supreme Court decision to strike down the federal sports betting ban enabled a surge in mobile betting apps, making nearly half of U.S. online wagers occur during live games and increasing viewer engagement. Sports betting and streaming platforms now offer integrated, interactive fe...
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The Future of Media: 10 Trends Shaping the Industry in 2025 and Beyond
The media industry is in the midst of a seismic transformation. From AI-driven newsrooms to the rise of the "zero-click web," the way we create, consume, and monetize content is…
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NBCUniversal's New Deal Brings YouTube TV, Peacock and Sports Together
NBCUniversal and YouTube TV have formed a multi-year partnership to bundle live sports, entertainment, and streaming services, ensuring subscribers retain access to NBCUniversal's channels and expanding content reach across Google's platforms. The agreement includes the revival of NBC Sports Netw...
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Ethan Klein Sues Reddit Mods to Unmask Them
Ethan Klein is pursuing legal action to identify anonymous Reddit moderators of a subreddit critical of him, which critics say endangers online free speech and personal safety. The dispute involves Klein's conflicts with fellow content creators and the moderators, who are resisting subpoenas to p...
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Britannica and Merriam-Webster Sue Perplexity AI Over Copyright Claims
Encyclopedia Britannica and Merriam-Webster have sued Perplexity AI for copyright and trademark violations, alleging unauthorized content scraping and traffic diversion. The lawsuit claims Perplexity copies content verbatim, misuses brand names with inaccurate responses, and bypasses technical ba...
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Crash Bandicoot Is Getting a Netflix Animated Series
Netflix is developing a new animated series based on the video game character Crash Bandicoot, expanding its catalog of game adaptations for its animation slate. Crash Bandicoot originated in 1996 as a PlayStation mascot by Naughty Dog and has changed ownership multiple times, experiencing a resu...
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