Topic: search experience

  • Google May Allow Sites to Block AI Search Results

    Google May Allow Sites to Block AI Search Results

    Google is exploring new controls to let website owners exclude their content from AI-driven search features, balancing publisher choice with user experience. Publishers currently lack a way to block content from AI Overviews without also affecting traditional search results, creating a significan...

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  • Yahoo's New AI Search Revives the Classic Experience

    Yahoo's New AI Search Revives the Classic Experience

    Yahoo has launched a beta AI search tool called Yahoo Scout in the U.S., integrating personalized AI responses into its popular services like Mail and News through its new Yahoo Scout Intelligence Platform. The tool is built on a partnership with Anthropic's Claude model and Microsoft Bing's API ...

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  • How Social Content Fuels Branded Search Growth

    How Social Content Fuels Branded Search Growth

    The social media halo effect drives branded search queries, where viral content sparks user curiosity that leads to searches, but this impact is often missed in traditional SEO reporting. Branded search is a key indicator of consumer demand and trust, directly resulting from social media's role i...

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  • ChatGPT Now Answers with More Images

    ChatGPT Now Answers with More Images

    OpenAI has enhanced ChatGPT by integrating web-sourced images into responses, making it more informative and akin to a modern search engine for topics like people, places, and products. The feature is being rolled out globally across all subscription tiers and platforms, including web and mobile ...

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  • Google Ads Now Appearing in AI Search Results

    Google Ads Now Appearing in AI Search Results

    Google is expanding the integration of ads within its AI-generated search summaries, moving from limited testing to a more widespread rollout. This evolution merges sponsored content with AI answers, potentially impacting user engagement and offering new advertising opportunities for marketers. T...

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  • Google's AI Assistant Arrives on Chrome for Android & iOS

    Google's AI Assistant Arrives on Chrome for Android & iOS

    Google's AI Assistant is now available in Chrome on Android and iOS, offering a more integrated and proactive search experience directly within the browser. A new AI Mode shortcut has been introduced on the New Tab Page in the U.S., with plans to expand to 160 countries and support additional lan...

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  • OpenAI's Atlas: ChatGPT's Power, Not the Web

    OpenAI's Atlas: ChatGPT's Power, Not the Web

    OpenAI's Atlas browser aims to establish ChatGPT as the central hub for information retrieval, targeting its 800 million weekly users and challenging Google's dominance by making AI-generated responses the primary search method. The browser integrates ChatGPT deeply with features like a floating ...

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  • Google's AI Search Mode Launches in Australia

    Google's AI Search Mode Launches in Australia

    Google AI Search Mode has launched in Australia, enabling users to search by typing, speaking, or using images through a multimodal interface. The feature aims to deliver the best internet content in various formats, with prominent links for deeper exploration and discovery of new information. Bu...

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  • Google AI Mode Goes Visual with Inspiring Shopping Ideas

    Google AI Mode Goes Visual with Inspiring Shopping Ideas

    Google's AI Mode introduces a highly visual search experience, using advanced visual analysis to deliver graphical results and inspire users, particularly in shopping queries. The system employs a visual search fan-out technique that breaks queries into subtopics, analyzing images and text to gen...

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  • AI Founder: Focus on Human Behavior, Not Just AI Models

    AI Founder: Focus on Human Behavior, Not Just AI Models

    Google is integrating generative AI into its search interface to enhance how users connect with information, building on years of AI use in its algorithms. The quality and breadth of data are more critical than the AI model itself, with Google's extensive data repository providing a significant c...

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