Topic: recommendation engines
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Build a Smarter AI Marketing Strategy
AI-driven decisioning enables highly personalized marketing by processing vast data in real-time, moving beyond traditional rules-based campaigns. Success depends on clean, unified data and strong governance to ensure reliability, privacy, and consumer trust in AI systems. The upcoming MarTech Co...
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Beyond Eyeballs: Is Your Business Ready to Market to Machines (M2M)?
What is Marketing to Machines? Imagine needing to sell your products or services not just to the people using AI tools, but to the tools themselves.
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