Topic: platform trust
-
PPC Mistakes That Trip Up Even Expert Marketers
Avoid launching PPC campaigns on Fridays or before holidays to prevent costly weekend errors from going unnoticed and to allow for a fresh review. Regularly review search term reports and meticulously configure location settings to maintain campaign quality and prevent budget waste on irrelevant ...
Read More » -
Instagram Resolves Password Reset Email Glitch
Instagram resolved a widespread glitch that erroneously sent password reset emails to users, confirming an external party triggered the automated messages. The platform assured users their accounts remained secure with no unauthorized access, advising recipients to simply ignore the unsolicited e...
Read More » -
PPC Pulse: PMax Growth, Mandatory Clarity & AI Data Debate
Google enhanced Performance Max campaigns by integrating Waze for store visits and launching Channel Reporting, offering advertisers greater transparency and real-world consumer engagement. Microsoft Ads mandated the installation of Microsoft Clarity on third-party publisher pages to improve bran...
Read More » -
Salesforce Launches Agentforce 360 for the Agentic Enterprise
Salesforce launched Agentforce 360, a platform integrating AI into workflows to enhance human productivity and provide continuous intelligence across teams. The platform is built on four core components: the Agentforce 360 Platform, Data 360, Customer 360 Apps, and Slack, enabling secure, collabo...
Read More » -
AI Media Partnerships Boost Brand Visibility: Research
AI-powered search tools are now preferred by 82% of consumers for providing more useful results, prompting marketers to adapt strategies while maintaining core visibility principles like expertise and brand mentions. A study of 8,090 keywords showed minimal overlap (7.2%) in domains appearing in ...
Read More »