Topic: platform strategy
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Ex-PlayStation Boss: If Mario Hits PS5, It's the Apocalypse
The video game industry is shifting towards multiplatform releases, with Microsoft and Sony bringing major titles to rival consoles and PCs, moving away from traditional console-war exclusivity. Nintendo maintains a strict exclusivity policy for its iconic franchises, with former PlayStation exec...
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Nvidia Aims to Be the Android of Robotics
Nvidia unveiled a comprehensive suite of tools at CES 2026 to become the foundational platform for next-generation robotics, mirroring Android's role in smartphones and enabling AI's shift from the cloud to physical devices. The ecosystem includes new open foundation models for robot reasoning an...
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Xbox 2026: Halo on PlayStation, Fable's Return & More
Xbox's future is uncertain as it faces pressure to justify rising costs and define its brand identity, with major game releases and a strategic shift away from platform exclusivity being pivotal. The brand is undergoing a radical transformation, with iconic franchises like *Halo* and *Starfield* ...
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OpenAI's Atlas: ChatGPT's Power, Not the Web
OpenAI's Atlas browser aims to establish ChatGPT as the central hub for information retrieval, targeting its 800 million weekly users and challenging Google's dominance by making AI-generated responses the primary search method. The browser integrates ChatGPT deeply with features like a floating ...
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Xbox Livestreams Just Got a Major Quality-of-Life Upgrade
The Xbox Partner Preview event showcased upcoming games while breaking from industry norms by prominently featuring logos of competing platforms like PlayStation and Nintendo alongside Xbox branding. This inclusive approach reflects Microsoft's broader strategy of platform-agnostic gaming, emphas...
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Beyond the Box: The New Era of PlayStation and Xbox
The gaming industry is shifting from hardware-centric competition to prioritizing software sales, subscription services, and cross-platform accessibility. Exclusive titles once drove console loyalty, but now major games often support cross-play and are released across multiple platforms, includin...
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Grammarly Rebrands as Superhuman
Grammarly has rebranded to Superhuman, integrating its writing assistant with Coda, Superhuman Mail, and a new AI helper called Superhuman Go into a single suite. The platform now offers a comprehensive AI-driven work tool that connects with over 100 applications, providing contextual suggestions...
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YouTube's TV Evolution: What's Changing Your Screen
YouTube's TV app is being redesigned with high-definition banners and structured season-episode layouts to resemble premium streaming services, encouraging binge-watching and enhancing the viewing experience. The platform now accounts for 12.6% of all TV viewing time in the U.S., comparable to ma...
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Boomi Named a Leader in Gartner's 2025 API Management Magic Quadrant
Boomi was named a Leader in the Gartner 2025 Magic Quadrant for API Management, highlighting its strong execution and strategic vision in advancing API innovation for agentic business transformation. The company's rapid rise from a Niche Player to a Leader reflects its evolution and commitment to...
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Netflix Bets Big on Video Podcasts
Netflix is adding video podcasts to its platform through partnerships with Spotify’s podcast studio and The Ringer, featuring 16 series including popular sports and entertainment titles. The podcasts will stream without Netflix-inserted ads, though original ads from Spotify remain, and the servic...
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Top CMS Market Share Leaders in 2025
WordPress remains the dominant CMS with 43.3% of all websites, but its market share is declining, returning to 2018 levels. Managed SaaS solutions like Shopify, Wix, and Squarespace are gaining popularity due to their simplicity, lower technical overhead, and strong performance. The use of custom...
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Instagram Surpasses 3 Billion Monthly Active Users
Instagram has officially surpassed three billion monthly active users, a milestone announced by Meta CEO Mark Zuckerberg, bringing it closer in scale to Facebook and WhatsApp. The platform's growth is largely driven by private messaging and the Reels short-form video feature, which are central to...
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OpenAI's Sora Video Model & iOS App Now Available
OpenAI has launched the Sora iOS app in an invite-only rollout for the U.S. and Canada, marking its first consumer app beyond ChatGPT and featuring the Sora 2 model for generating videos with synchronized audio. The app emphasizes creation over passive consumption, offering collaborative tools li...
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The Future of Shopping is Frictionless Video
While shoppable television has not become mainstream, companies like Roku and Amazon are expanding interactive ad formats on connected TVs, though their financial impact remains limited. Livestream shopping is experiencing explosive growth, with platforms like Whatnot securing significant funding...
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ChatGPT Evolves Into an App Platform for Marketing
ChatGPT is evolving into an application platform, integrating third-party services like Spotify and Expedia, positioning it as a high-intent marketing channel for its 800 million active users. Users can activate these apps by naming them or through AI-driven suggestions, embedding services seamle...
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Nintendo's App Overload Is a Problem
Nintendo has launched a new store app and now offers four to five separate mobile apps for its ecosystem, creating a disjointed user experience compared to competitors' streamlined approaches. The company's independent strategy avoids industry trends, which protects it from missteps but often lea...
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Everstone Merges Wingify and AB Tasty in $100M+ Digital Experience Deal
Private equity firm Everstone Capital is merging India's Wingify and France's AB Tasty, creating a new digital experience platform with over $100 million in annual revenue and a global client base of over 4,000 businesses. The combined company will be led by Wingify's Sparsh Gupta as CEO, with a ...
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Epic Games Store Grows, But Game Sales Lag
The Epic Games Store's user base grew dramatically from 108 million to 295 million accounts between 2019 and 2024, but revenue from third-party game sales increased by only 1.6%, as its strategy of weekly free game giveaways trained many users to claim free titles without making purchases. The pl...
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Xbox Gamers Play More: The Surprising Reason Why
Xbox users, influenced by Xbox Game Pass, engage with a wider variety of games, averaging nearly six different titles in August 2025, compared to fewer on PS5 and Steam. Despite playing more games, Xbox users spend fewer total hours gaming on average than PS5 or Steam players, indicating a patter...
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Google's 'Aluminium' Android PC OS Puts AI at Its Core
Google is developing "Aluminium OS," a new Android-based operating system for PCs set to launch in 2026, which integrates artificial intelligence as a core component of its design. The company plans to transition from ChromeOS to Aluminium OS, with job listings indicating a phased approach where ...
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