Topic: marketing channel

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  • ChatGPT Evolves Into an App Platform for Marketing
    October 12, 2025
    90%

    ChatGPT Evolves Into an App Platform for Marketing

    ChatGPT is evolving into an application platform, integrating third-party services like Spotify and Expedia, positioning it as a high-intent marketing channel for its 800 million active users. Users can activate these apps by naming them or through AI-driven suggestions, embedding services seamle...

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  • OpenAI Tests Ads in ChatGPT: What It Means for Users
    January 17, 2026
    80%

    OpenAI Tests Ads in ChatGPT: What It Means for Users

    OpenAI is launching a limited U.S. test of contextually relevant ads within ChatGPT conversations for free and ChatGPT Go users, while keeping premium plans ad-free and excluding users under 18. This creates a novel, high-intent advertising channel where sponsored messages appear during active us...

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Related Topics

user privacy (1) ai accessibility (1) Conversational Interface (1) ad targeting (1) user engagement (1) subscription tiers (1) chatgpt evolution (1) revenue generation (1)