Topic: holiday marketing
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Mailchimp's New Holiday Tools for Retailers
Intuit Mailchimp has introduced advanced segmentation, deeper analytics, and expanded omnichannel features to help retailers enhance customer engagement and drive revenue growth year-round. New capabilities include improved Shopify integration for behavioral data and automation, global SMS market...
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Prioritize Sincerity Over Sales in Your Holiday Marketing
Holiday marketing should prioritize sincerity and brand values over sales pitches to build lasting loyalty, especially on observances that require a respectful approach. While major holidays like Valentine's Day or Black Friday are ideal for promotions due to consumer expectations, some dates wit...
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