Topic: cultural sensitivity
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Prioritize Sincerity Over Sales in Your Holiday Marketing
Holiday marketing should prioritize sincerity and brand values over sales pitches to build lasting loyalty, especially on observances that require a respectful approach. While major holidays like Valentine's Day or Black Friday are ideal for promotions due to consumer expectations, some dates wit...
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'Ghost of Yotei': A Cinematic Video Game Masterpiece
"Ghost of Yotei" is a sequel to "Ghost of Tsushima" set in 1600s Hokkaido, featuring optional cinematic modes that pay homage to Japanese filmmakers and transform the game's visuals and audio. The game includes modes inspired by directors Akira Kurosawa, Takashi Miike, and Shinichirō Watanabe, ea...
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Why AI Chatbots Fail at Persian Social Etiquette
The Persian cultural ritual of taarof, where polite refusals often conceal genuine offers, presents a major challenge for AI due to its reliance on nuanced, non-literal communication. A recent study found that leading AI models like GPT-4o and Claude 3.5 Haiku perform poorly in taarof scenarios, ...
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