Topic: content consumption
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Soapy Micro Dramas: Hollywood's Next Big Bet
Short-form micro dramas are experiencing a surprising resurgence in the entertainment industry, learning from past failures like Quibi to adapt to modern viewing habits and generate substantial revenue. These serialized stories, often featuring pulpy romance and female empowerment themes, are str...
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Why Your Best Leads Never Reach Your CRM
The core problem is a process failure, not flawed technology, where critical late-stage sales contacts are not entered into the CRM due to the sales team's intense focus on closing deals. These overlooked contacts, like procurement or finance personnel, generate valuable intent data through their...
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Samsung Galaxy XR Hands-On: A Budget Apple Vision Pro Launches Today
The Samsung Galaxy XR headset offers a similar experience to Apple's Vision Pro at a significantly lower price of $1,799, making it a compelling value with bundled services. It is lighter and more comfortable for extended wear, featuring high-resolution displays, intuitive controls, and balanced ...
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YouTube's TV Evolution: What's Changing Your Screen
YouTube's TV app is being redesigned with high-definition banners and structured season-episode layouts to resemble premium streaming services, encouraging binge-watching and enhancing the viewing experience. The platform now accounts for 12.6% of all TV viewing time in the U.S., comparable to ma...
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Google Performance Max Now Supports Vertical 9:16 Image Ads
Google's Performance Max campaigns now support vertical 9:16 image ads, enabling brands to engage audiences on mobile-first platforms where attention is highest. The ads, requiring images of at least 600x1067 pixels and under 5MB, are expected to appear in placements like YouTube Shorts, enhancin...
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Break Your YouTube Shorts Addiction
YouTube has launched a new feature allowing users to set daily time limits for watching YouTube Shorts, helping them manage screen time and avoid endless scrolling. This tool is part of YouTube's effort to promote mindful viewing and better time management, with plans to integrate it into non-dis...
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Valve Eases AI Content Rules on Steam
Valve now requires developers to disclose if AI is used to create final in-game content like assets, narrative, or sound, or if it dynamically generates content during gameplay. The policy no longer mandates disclosure for AI tools used for "efficiency gains" in standard development pipelines, fo...
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Vimeo & NPAW Launch Advanced Video Analytics for Creators
Vimeo has partnered with NPAW to launch an integrated analytics suite for creators and media businesses, offering insights into user behavior and content performance to support data-driven decisions and revenue growth. The collaboration simplifies analytics by embedding NPAW's technology directly...
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Google Chrome's Android Reading Mode Gets a Major Seamless Upgrade
Google Chrome's Reading Mode on Android is now more accessible, with a dedicated option in the browser's menu for launching a distraction-free view of articles. The feature allows users to customize font, text size, and background color, with settings that are remembered and applied across differ...
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