Topic: content consumption

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  • Google Performance Max Now Supports Vertical 9:16 Image Ads
    October 14, 2025
    73%

    Google Performance Max Now Supports Vertical 9:16 Image Ads

    Google's Performance Max campaigns now support vertical 9:16 image ads, enabling brands to engage audiences on mobile-first platforms where attention is highest. The ads, requiring images of at least 600x1067 pixels and under 5MB, are expected to appear in placements like YouTube Shorts, enhancin...

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  • Vimeo & NPAW Launch Advanced Video Analytics for Creators
    September 30, 2025
    55%

    Vimeo & NPAW Launch Advanced Video Analytics for Creators

    Vimeo has partnered with NPAW to launch an integrated analytics suite for creators and media businesses, offering insights into user behavior and content performance to support data-driven decisions and revenue growth. The collaboration simplifies analytics by embedding NPAW's technology directly...

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user engagement (66) beta testing (62) Technology Innovation (37) google ads (36) streaming services (31) enterprise solutions (27) platform integration (26) platform updates (12)