Topic: platform updates
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ImmuniWeb Boosts AI-Powered Security Testing & Compliance
ImmuniWeb's Q4 update focuses on identifying AI-specific vulnerabilities, including the OWASP Top 10 for LLMs, and expands capabilities for detecting exposed AI infrastructure and shadow IT assets. The platform enhances compliance testing for regulations like EU DORA, introduces new reporting fea...
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Pinterest's New 'Tuner' Lets You Limit AI Content
Pinterest has launched a "tuner" feature that allows users to control the amount of AI-generated content in their feeds, specifically for categories like beauty, art, fashion, and home decor. The tuner is accessible in the settings under "refine your recommendations" and is currently available on...
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Introducing the New Bing Places for Business
Microsoft has launched a redesigned Bing Places for Business platform to help local businesses enhance their visibility and simplify digital presence management. Key improvements include a visual overhaul, a more reliable import process for business details, and a new recommendation tool offering...
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Qwiet AI: Ship Secure Software Faster
Qwiet AI has enhanced its application security platform with deeper integrations into developer tools like Azure DevOps and GitHub, plus new AI-driven automation and an improved user experience. A key feature is the AI-powered AutoFix capability, which automatically generates code fixes for vulne...
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Google's Performance Max Now Offers A/B Testing (Beta)
Google has launched a beta A/B testing feature for Performance Max campaigns, allowing advertisers to directly compare different creative assets like images and headlines within automated campaigns. This tool addresses a key challenge by providing asset-level performance data, giving marketers gr...
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8 Paid Media Shifts Every Marketer Must Make in 2026
The digital advertising landscape is rapidly evolving, requiring marketers to proactively adapt strategies by embracing new AI tools, shifting privacy standards, and emerging platforms to stay competitive. Key practical shifts include using conversational AI for scalable ad creation, refining tar...
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Google Maps Now Available in Demand Gen Campaigns
Google has integrated Google Maps as a new, selectable channel within its Demand Gen advertising campaigns, allowing marketers to target users during high-intent, location-based moments. This update gives advertisers greater control and flexibility, enabling them to run campaigns exclusively on M...
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Google Demand Gen: Now with Location Targeting Controls
Google has introduced precise location targeting controls for Demand Gen campaigns, allowing advertisers to choose between targeting users based on presence or interest versus presence only, streamlining setup and reducing errors. This update eliminates previous limitations and manual workarounds...
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Roku's Massive Upgrade: All the New Features Revealed
Roku's platform upgrade introduces AI-powered voice search for more natural, conversational queries and enhanced content discovery tools to streamline entertainment access. New features include a "Ways to Watch" button for instant viewing from trailers and real-time sports alerts with customizabl...
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Microsoft PMax Upgrades: New Customer Goals & Enhanced Visibility
Microsoft Advertising has launched a new customer acquisition goal for Performance Max campaigns, allowing advertisers to prioritize and assign higher value to new customers for long-term growth. Enhanced transparency features now provide share of voice metrics and asset-level controls for Perfor...
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Instagram Surpasses 3 Billion Monthly Active Users
Instagram has officially surpassed three billion monthly active users, a milestone announced by Meta CEO Mark Zuckerberg, bringing it closer in scale to Facebook and WhatsApp. The platform's growth is largely driven by private messaging and the Reels short-form video feature, which are central to...
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LinkedIn Unveils Reserved Ads, AI Tools for Personalized Marketing
LinkedIn has launched **Reserved Ads**, offering guaranteed premium placement in the feed for predictable visibility and superior performance with various ad formats. The platform introduced **Ad Personalization**, which customizes ad copy using member profile data to meet consumer demand for rel...
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Google & Microsoft PPC Updates: Asset Guidance, Ad Scheduling & Negatives
Google emphasizes that providing a wide variety of ad assets is crucial for ad eligibility, enabling the system to create relevant ads for diverse queries and formats. Google updated budget pacing for scheduled campaigns, allowing proactive spending up to the monthly cap within active windows, wh...
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PPC Pulse: Nano Banana Pro, Animated Ads & Top Influencers
Google Ads introduced Nano Banana Pro, an AI-powered tool that enhances image generation for advertisers by improving reasoning, text rendering, and brand consistency within campaigns like Performance Max and Demand Gen. Microsoft Ads launched Image Animation to convert static images into videos ...
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Rate Your Favorite Shows and Movies on HBO Max
HBO Max has introduced an interactive rating feature with options "Love," "Like," or "Not For Me" to personalize content recommendations and curate sections like "Because You Love." The feature, tested extensively last year, mirrors competitors like Netflix and is accessible across all platforms ...
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SOTI's New Mobile Tech Revolutionizes Transportation & Logistics
Mobile device downtime in the transportation and logistics industry causes significant operational delays, with Australian workers losing an average of 16 hours monthly due to device or application failures. SOTI has upgraded its SOTI ONE Platform to minimize disruptions, introducing features lik...
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5 Must-Try B2B LinkedIn Ad Tests for 2026
Video content is essential on LinkedIn, requiring short-form, professionally tailored clips that address pain points or provide tutorials, paired with a clear follow-up plan to nurture engagement. Thought Leader Ads, which amplify content from employee accounts, build brand trust more effectively...
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YouTube TV to Add Custom Multiview and Channel Bundles
YouTube TV is introducing a fully customizable multiview feature, allowing users to watch multiple live streams of their own choosing simultaneously, such as a sports game alongside an unrelated entertainment show. The service will also launch new, topic-focused channel bundles, like a dedicated ...
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How to Remove YouTube Shorts from Search Results
YouTube is introducing new search filters to separate long-form videos from YouTube Shorts, addressing user frustration with mixed-format results. The platform is removing underperforming filters like "Upload Date - Last Hour" and replacing "View count" sorting with a "Popularity" filter based on...
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X Upgrades Creator Subscriptions with Exclusive Threads & Cards
X has upgraded its Creator Subscriptions with new features like exclusive, monetizable threads and integrated subscriber content to help creators build sustainable income and compete in the creator economy. The platform introduced tools including a shareable Subscriptions card, a dashboard for an...
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Google Ad Grants Now Supports Shop Visits
Google Ad Grants now allows nonprofits to optimize campaigns for real-world foot traffic by selecting "shop visits" as a primary goal, directly linking ads to in-person engagement. This change removes a previous technical barrier, enabling eligible accounts to integrate store visit conversions an...
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Google Keep's 2025 Recap & Future Outlook
Google Keep received key updates in 2025, including a streamlined workflow for creating text notes and a visual refresh with the Material 3 design language. The app maintains a philosophy of deliberate simplicity, positioning itself as a fast, visual, and lightweight note-taking tool distinct fro...
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YouTube's A/B Title Testing Now Available to All Creators
YouTube has globally released its A/B title testing feature to all creators with advanced features, allowing them to test up to three titles or thumbnails to optimize video performance based on data. The testing tool prioritizes overall watch time, not click-through rate, to determine a winning v...
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Meta Tests AI Assistant for Centralized Facebook & Instagram Support
Meta is launching a global, unified support center for Facebook and Instagram to streamline account issue management, featuring tools for reporting problems, account recovery, and an AI-powered search and assistant. The company credits its AI systems with improving security—reporting a 30% reduct...
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Android 16 Update Speeds Up Release Schedule
Android 16 QPR2 introduces a new, more frequent update schedule, moving from an annual cycle to include biannual SDK releases alongside quarterly and major updates. This accelerated timeline aims to reduce the update lag for non-Google Android devices, giving manufacturers more lead time to launc...
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Letterboxd Launches Movie Rentals This December
Letterboxd is launching a digital video store in December, allowing users to rent films directly on the platform, expanding its services beyond social film discovery. The video store will feature a curated selection including festival standouts, hard-to-find titles, and restored classics, tailore...
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Take Control of Your TikTok AI Content Feed
TikTok is introducing a feature that lets users control the amount of AI-generated content in their feeds, enhancing personalized content curation. The platform will use invisible watermarks on AI-generated videos to improve content identification and transparency, applying them to its own tools ...
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LinkedIn's New AI Search Helps You Find People Faster
LinkedIn has introduced a new AI search tool that allows users to find professional contacts by describing their needs in natural language, moving beyond simple keyword searches. The AI ranks search results by evaluating both the relevance of profiles and potential shared connections to surface t...
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Limit Your Child's YouTube Shorts Screen Time
YouTube has introduced a mandatory daily time limit for the Shorts feed on kids' and teens' accounts, which parents can set and the young users cannot alter. The platform is enhancing parental controls with custom "Bedtime" and "Take a break" reminders and an updated account creation flow that le...
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Yelp's AI Now Handles Phone Reservations for You
Yelp has launched two AI tools, Yelp Host and Yelp Receptionist, to manage phone calls and reservations for businesses, offering 24/7 support and handling inquiries and bookings. Yelp Host automates customer interactions by answering calls, managing reservations, providing wait times, and assisti...
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Instagram Sets All Teen Accounts to 'PG-13'
Instagram is automatically setting teen accounts to a PG-13 content standard, filtering out inappropriate recommendations and blocking adult-oriented content from being visible to them. The platform is enhancing safety by preventing teens from viewing or messaging accounts that post adult content...
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Google Demand Gen Now Uses AI for Lookalike Audiences
Google is transforming Lookalike audiences in Demand Gen campaigns from a strict targeting constraint into an AI-powered optimization signal, starting March 2026, to broaden reach and enhance performance. Under the new model, Lookalike tiers will guide Google's AI to explore for potential convert...
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Instagram Cracks Down on Hashtag Spam
Instagram is limiting hashtags to five per post to reduce spam and encourage more meaningful content discovery, prioritizing quality over quantity. The policy aligns with a similar restriction on Threads and signals a company-wide philosophy of fostering authentic community engagement over algori...
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Mortal Kombat: Legacy Kollection Patch Notes Revealed
The Mortal Kombat: Legacy Kollection has received its first update, enhancing audio, fixing issues in Mortal Kombat 4, and improving stability for Genesis titles, with One-Button Fatalities added for arcade games. Future updates will include an Online Arcade mode for up to 16 players in public or...
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Gex Trilogy Finally Adds Long-Awaited Feature for European Fans
The Gex Trilogy now includes PAL-region voiceovers for European fans, fulfilling a highly requested feature for an authentic nostalgic experience. The collection features all three classic Gex platformers with modern enhancements like widescreen support and save states, though initially missing P...
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Use Your Pixel as a Nintendo Switch 2 Webcam
A Pixel smartphone can now function as a webcam for the Nintendo Switch 2 with a single direct cable connection, eliminating the previous need for extra adapters and hardware. The setup requires a simple phone settings adjustment to enable "Webcam" mode, allowing the console's GameChat feature to...
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Google's PPC Pulse: Smart Bidding Updates, Merchant Center Growth & Report
Google has launched Merchant Center for Agencies, a centralized dashboard to help agencies manage multiple ecommerce client accounts and proactively monitor product feed health. Google now advises advertisers to start new campaigns directly with goal-based Smart Bidding strategies, emphasizing th...
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Google Now Lets You Hide Sponsored Search Results
Google is testing a feature that groups all paid search results under a single, collapsible label at the top of the page, allowing users to hide them after scrolling past. This update aims to simplify navigation and give users more control over sponsored content, though ads must be viewed before ...
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Discord's New Age Verification Won't Affect Most Users
Discord's updated age verification is minimally intrusive, with most users not encountering new steps and able to use the platform as before. The platform is not implementing universal ID or facial scan requirements; age checks are targeted only in specific, legally necessary scenarios. Verificat...
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Snapchat Revives Classic 2D Bitmojis for Subscribers
Snapchat is reintroducing 2D Bitmoji avatars as an exclusive feature for its Snapchat Plus paying subscribers, offering a new "Comic Bitmoji" style. The new 2D style functions like a filter, maintaining customization and expressive features while providing a comic book look with more poses and de...
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Discord's Family Center Adds Parental Purchase Monitoring
Discord has expanded its Family Center with new tools that allow parents to monitor teen purchases, track interaction patterns, and manage screen time to promote healthier digital habits. The updated dashboard provides detailed metrics, including weekly spending on Discord Shop and Nitro subscrip...
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Secure Your WhatsApp Backups with Passkeys
WhatsApp is introducing a password-free method to encrypt chat backups using device authentication like facial recognition, fingerprint, or screen lock PIN. This update eliminates the previous need for a 64-digit key or separate password, simplifying the process and enhancing security for stored ...
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Google Merchant Center Launches "Build to Order" for Cars
Google has introduced a new "build to order" availability attribute in Merchant Center, allowing automotive sellers to accurately represent customizable vehicles not on the lot, improving user experience and data quality. To use this feature, sellers must consistently set the availability to "Bui...
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Microsoft Boosts Performance Max with 50 Search Themes
Microsoft Advertising has expanded Performance Max campaigns to allow up to 50 distinct search themes, giving advertisers greater control over how automation targets user queries and intent. This update enables more granular, signal-based control, allowing advertisers to combine search themes wit...
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AI-Designed Antibiotics: A Promising Breakthrough
AI-designed antibiotics offer a promising solution to drug-resistant infections by using machine learning to rapidly discover novel compounds. Enhanced AI safety measures are being implemented to prevent harmful interactions and balance utility with responsibility in public health. Overreliance o...
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YouTube Now Shows Organic vs. Paid Performance in Analytics
YouTube Analytics now allows creators to filter and view separate metrics for organic and paid traffic, enabling precise evaluation of each content type's performance. The platform confirms that paid advertising does not influence a video's organic reach, as the two systems operate independently ...
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Hollow Knight: Silksong Sells 7 Million Copies in 3 Months
Hollow Knight: Silksong achieved massive commercial success, selling over seven million copies in three months, not counting millions more via Xbox Game Pass. Developer Team Cherry announced a major free expansion called Sea of Sorrow for next year and a free next-gen upgrade for Nintendo...
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WhatsApp's New Voicemail Feature: A Modern Twist
WhatsApp is introducing "missed call messages," allowing users to instantly leave a voice or video note after an unanswered call, streamlining communication. The update also enhances group calls with features like sending reactions during voice chats and automatic speaker highlighting for video c...
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Microsoft Ads Now Shows Asset-Level Disapproval Details
Microsoft Ads now uses **asset-level disapprovals**, disabling only the specific non-compliant part of an ad (like an image or headline) instead of the entire ad unit, which helps keep campaigns running and protects ad spend. A new **conversion reporting transparency** metric shows the average ti...
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TikTok's AI Now Turns Long Videos Into Short Clips
TikTok introduced three new AI-powered features at its US Creator Summit to enhance creators' workflow and earnings, including tools for editing and brainstorming. The Smart Split tool automatically segments long videos into shorter clips with captions and vertical framing, while AI Outline helps...
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