Topic: competitor monitoring
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Top 10 MarTech Conference Insights from November 2025
AI-driven agents are transforming marketing by moving from pilot programs to full-scale production, integrating AI into daily workflows, and aligning human talent with data to achieve tangible business outcomes. High-quality data is essential for AI success, as poor inputs lead to underperformanc...
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Unlock Better Market Research with AI
AI transforms market research by rapidly analyzing vast data to uncover insights, with applications ranging from competitor analysis to synthetic focus groups that simulate human feedback. Marketers must adopt a critical approach, using AI as a starting point for deeper investigation while ensuri...
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Top Free Social Media Monitoring Tools: Hands-On Review
Social media monitoring is the essential practice of tracking online conversations to gain insight into public perception, competitor activity, and new opportunities for a business. Specialized monitoring tools are necessary to transform vast amounts of online data into actionable intelligence, a...
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