Topic: collaborative culture

  • 3 Essential Roles Every Marketing Leader Must Fill

    3 Essential Roles Every Marketing Leader Must Fill

    The primary challenge in marketing technology is no longer acquiring tools but ensuring they deliver ROI, which hinges on bridging a critical talent gap. To unlock value, organizations must prioritize three key roles: channel marketers for unified campaigns, personalization specialists for tailor...

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  • AI Threats Target the Factory Floor

    AI Threats Target the Factory Floor

    The industrial cybersecurity landscape is shifting from static defenses to adaptive, AI-driven strategies that embed resilience directly into operational processes, recognizing security as a foundational necessity. Clear standards and legislation, like the EU AI Act, are elevating requirements fo...

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