Topic: seo best practices

  • Google's Robby Stein: AI and the Future of Search

    Google's Robby Stein: AI and the Future of Search

    AI integration expands Google Search by handling complex, conversational queries while preserving traditional search functions, as stated by VP Robby Stein. Google's AI Mode and tools like Google Lens enhance user experience by providing context-aware answers and enabling natural interactions, su...

    Read More »
  • Does Structured Data Boost Your AI Overviews?

    Does Structured Data Boost Your AI Overviews?

    A controlled experiment found that well-implemented schema markup may be critical for securing visibility in Google's AI Overviews, not just traditional search rankings. The test isolated schema quality as the key variable, with only the page featuring robust, error-free schema earning a spot in ...

    Read More »
  • High Volume vs. High Authority: Which SEO Content Strategy Wins?

    High Volume vs. High Authority: Which SEO Content Strategy Wins?

    Prioritizing high-authority, quality content over high-volume strategies leads to better long-term SEO results and user value. Search engines now evaluate content based on meaning, context, and user experience, making low-value or automated content risky and unsustainable. Maintaining and updatin...

    Read More »
  • From Fly-By to Fan: How to Convert Casual Visitors into Your Most Loyal Readers

    From Fly-By to Fan: How to Convert Casual Visitors into Your Most Loyal Readers

    At Digitrendz, we know that building a dedicated audience is about transforming a transactional visit into a lasting relationship. Let’s dive into how you can make your casual visitors stick around and become your biggest fans.

    Read More »
  • Is Your Login Page Killing Your SEO?

    Is Your Login Page Killing Your SEO?

    A generic login page across multiple private URLs can be seen as duplicate content by search engines, harming indexing and rankings. Using robots.txt to block private URLs is ineffective and can pose security risks; instead, use noindex tags or redirects to marketing pages with login options. Add...

    Read More »
  • John Mueller Explains How to Remove Pages From Google Search

    John Mueller Explains How to Remove Pages From Google Search

    Google’s John Mueller clarified that sitelinks are automatically generated and cannot be manually controlled, requiring alternative methods like noindex for removal from search results. To remove a page from Google Search, ensure it’s crawlable and add a noindex meta tag; for urgent cases, use Go...

    Read More »
  • Top-Ranking Sites Often Have Invalid HTML, Google Reveals

    Top-Ranking Sites Often Have Invalid HTML, Google Reveals

    Many top websites rank well despite invalid HTML, challenging the belief that flawless code is essential for SEO success, as revealed in Google’s podcast. While browsers tolerate most HTML errors, critical elements like metadata and structured data require precision to avoid search engine misinte...

    Read More »
  • 8 Google Tips for AI Search Success

    8 Google Tips for AI Search Success

    Google's latest AI search guidance stresses quality content and user experience, reinforcing SEO best practices with a focus on multimodal formats like images and videos. AI-driven searches show higher engagement per Google, but third-party data reveals declining click-through rates as AI Overvie...

    Read More »