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October 3, 2025

60%

Google to Retire Call-Only Ads by 2027

Google is retiring Call-Only Ads, with new campaigns ending in February 2026 and a full phase-out by February 2027, shifting focus to Responsive Search Ads with Call Assets. Advertisers should convert existing campaigns, use Call Assets and smart bidding strategies, and link their Google Business...

Google Merchant Center Launches Centralized Issue Page

October 21, 2025

55%

Google Merchant Center Launches Centralized Issue Page

Google Merchant Center has launched a new Issue Details Page to help advertisers quickly identify and resolve account or product listing issues, especially during busy shopping periods. The centralized page displays all current problems, recommended actions, business impacts, and affected product...

Google Ads Will Permanently Delete Inactive Accounts

October 20, 2025

45%

Google Ads Will Permanently Delete Inactive Accounts

Google Ads will permanently delete canceled accounts after six months of inactivity, ending the previous policy of indefinite storage and requiring advertisers to proactively save their data. This change means advertisers risk losing all historical campaign data, performance metrics, and template...

October 13, 2025

30%

Google Ads Now Flags Low-Quality Images

Google Ads now automatically identifies low-quality images in the Recommendations tab, urging advertisers to improve visuals for better campaign performance on platforms like the Display Network and Gmail. The tool scans ad assets and provides specific suggestions, such as background color adjust...