Topic: Monetization Strategies
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Don't Let Vanishing Traffic Haunt Your Earnings: 4 Timeless Tricks
Have you noticed your blog traffic... vanishing lately? One day, your analytics dashboard is bustling, and the next, your visitors have disappeared like ghosts after a party.
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6 Key Ad Trends Shaping Live Streaming in 2026
Live sports now make up 30% of streaming viewership, driving a major shift in advertising strategies as audiences move from traditional TV to streaming platforms. New technologies like AI and virtual advertising enable dynamic, non-intrusive ad placements, while interactive features and shoppable...
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Broadpeak CEO: 15 Years of Streaming at Scale & The Future of Video
Success in the streaming industry hinges on collaboration among content creators, telecoms, and tech partners to achieve massive scale and effective monetization while enhancing viewer experience. Key innovations, such as multicast ABR and SaaS platforms, have been driven by partnerships with com...
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Launch Your Online TV Streaming Service: Essential FAQs
Building a successful online TV streaming service involves navigating content, technology, and audience engagement, but it is achievable with the right approach and understanding of core components like content strategy and monetization. The Free Ad-Supported Streaming TV (FAST) model combines vi...
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Criminal Networks Are Industrializing Payment Fraud
Criminal syndicates now operate like modern corporations, using automation, reusable infrastructure, and scalable methods to create persistent threats that financial institutions struggle to counter. Fraud networks employ organized, repeatable strategies such as AI-powered social engineering and ...
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Sam Altman's ChatGPT Ad Shift: From Hating Ads to Embracing Them
Sam Altman, CEO of OpenAI, has shifted from skepticism to cautious optimism about digital advertising, believing a well-designed model could enhance user experience on platforms like ChatGPT. He cited his positive personal experience with Instagram ads as a turning point, expressing respect for M...
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Eluvio's Global Sports League Wins Set Stage for IBC2025
Eluvio's Content Fabric platform is transforming sports broadcasting by enabling high-quality, low-latency streaming and direct-to-fan engagement through partnerships with major sports organizations. The platform supports over 500 live OTT streaming events with features like multi-view options, d...
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Eurogamer Weekly: Top Features, Reviews, and Gaming News
The gaming industry is evolving with key discussions around GTA 6's 13-year development gap, the challenges of live-service games, and Microsoft's controversial Xbox Game Pass advertisement. Fortnite's Simpsons collaboration is praised as the most complete tie-in to date, offering interactive fan...
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AI Giants Clash for Reputation at Davos
The CEOs of leading AI labs engaged in a public war of words at Davos, framing their competition as a clash of philosophies over the future of AI. OpenAI's strategy was criticized by rivals for its commercial focus, while OpenAI defended its broad public access and labeled the critiques as elitis...
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Harmonic Revolutionizes Live Sports Streaming for Fans
Harmonic introduces a new streaming solution that enhances fan engagement, combats piracy, and creates new revenue opportunities for broadcasters and service providers. The platform features geo-synced low-latency streaming for near real-time viewing, interactive multiview for personalized experi...
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Character.AI Shifts Focus from AGI to Storytelling
Character.AI has shifted from developing artificial general intelligence (AGI) to focusing on AI-powered storytelling and entertainment, citing competition and leadership changes. The company, led by CEO Karandeep Anand, now positions its AI companions as entertainment tools rather than substitut...
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Game Companies: AI Insights from 1.5M Gamer Chats
Advanced AI analyzed 1.5 million online discussions to precisely understand gamer sentiment, using large language models (LLMs) to detect nuances like sarcasm and slang. External media, such as Netflix’s "The Witcher" series, significantly influenced gamer sentiment, showing entertainment adaptat...
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Fortnite Now Supports Unity Games
Epic Games and Unity are partnering to allow Unity-built games to be published directly within Fortnite, expanding its content library and transforming it into a broader platform. The collaboration aims to foster an open metaverse, enabling interoperability and providing developers, especially sm...
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1 Billion Windows 11 Users Are Furious
Windows 11 has reached over a billion users, but consumer satisfaction has sharply declined due to persistent bugs, aggressive AI integration, and a poor home user experience. Key user frustrations include unreliable Windows Updates, intrusive and half-baked AI features that are difficult to disa...
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Minute Media Acquires Indian AI Startup for Automated Sports Highlights
Minute Media, backed by BlackRock and Goldman Sachs, has acquired Indian AI startup VideoVerse to enhance automated sports highlights generation across its portfolio, including Sports Illustrated and The Players’ Tribune. VideoVerse, valued between $200–250 million, specializes in AI tools for sp...
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Xbox's Towerborne Ditches Free-to-Play for Paid Model
Towerborne is shifting from a free-to-play to a paid model, offering a complete, offline-playable game at launch for a one-time purchase price. The change was driven by player feedback, leading to a major overhaul to remove live-service elements like constant monetization and pay-to-win mechanics...
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MrBeast IPO? CEO Eyes Fan Ownership in Public Offering
MrBeast's company is seriously considering an IPO to allow its massive global audience of 1.4 billion unique viewers to become shareholders, aiming to transform from a creator-led brand into a public media entity. Beast Industries has diversified beyond YouTube, with its Feastables chocolate bars...
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The 1 Billion Followers Summit 2025: A Global Celebration of Creativity, Innovation, and Purpose
The 1 Billion Followers Summit 2025, held from January 11–13 in Dubai, was a monumental gathering that brought together the brightest minds in the global content creation industry. Organized by the UAE Government…
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Microsoft Denies Xbox Profit-Margin Goal Report
Microsoft has clarified that it does not have a specific 30% profit margin target for Xbox, disputing a prior report, though it acknowledges ambitious plans for the gaming business. To improve profitability, the Xbox division has implemented strategic changes including price increases for console...
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Firefox's Future Hangs on Mozilla's AI Response
Mozilla's new leadership is pivoting Firefox toward becoming an "AI browser" to compete in a growing market, but this risks alienating its core privacy-focused user base who are skeptical of AI's data practices. The implementation strategy is critical, as an opt-in model for AI features may be to...
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Spotify Aims to Dominate Video Streaming Next
Spotify is launching a major video initiative by integrating music videos into its app, aiming to evolve from an audio-first platform into a comprehensive video service that rivals YouTube and TikTok. This strategic pivot is driven by the need to capture more user attention and improve monetizati...
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Patreon Adds Tweet-Style Features and Recommendations
Patreon is introducing social media-style tools like Quips, which are public posts to help creators attract new audiences while maintaining direct supporter connections. The update includes collaborative posts and an improved recommendation engine to foster discovery and audience sharing among cr...
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How Speed Is Transforming Sports Media Economics
Sports media consumption is rapidly evolving, with real-time content delivery becoming crucial as fans demand instant highlights and behind-the-scenes footage, pushing media companies to modernize workflows. Younger audiences, especially Gen Z, prefer short-form clips on platforms like TikTok and...
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Mistral AI Explained: The Rising OpenAI Competitor
Mistral AI is a leading European AI startup, competing with OpenAI through innovative models like Le Chat, backed by strong funding and partnerships while prioritizing openness and sustainability. Le Chat's mobile launch gained rapid traction in France, hitting 1M downloads in two weeks and intro...
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Fortnite Fans Outraged Over Sidekicks Pricing
Fortnite's new customizable Sidekicks have sparked player outrage over pricing and restrictive features, leading to calls for a boycott due to perceived corporate greed. Key complaints include permanent, unchangeable customization requiring new purchases for different looks, limited visibility to...
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Will AI Influencers Crash the Creator Economy?
The rapid rise of AI-generated content is forcing a critical discussion about authenticity and ethics in the creator economy, as tools have lowered the barrier to creating convincing but often deceptive videos. AI is enabling both low-effort content farming for revenue and more sinister scams, in...
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Altman: AI's 'Bubbly' Phase Is Nothing to Fear
OpenAI CEO Sam Altman asserts that the surge in AI investment reflects a genuine technological shift, not a speculative bubble, despite some market characteristics appearing "bubbly." Industry analysts note a paradox where concrete ROI from AI is often elusive, yet major companies continue massiv...
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Why 2026 Will Be 'The Year of the Consumer'
Venture capital is shifting back towards consumer technology, with 2026 predicted as a key year, due to the faster validation cycles and clear user feedback inherent in consumer markets compared to enterprise sales. The rise of generative AI is transforming platforms, positioning tools like ChatG...
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Harmonic Powers NESN's Next-Gen Sports Streaming
NESN has partnered with Harmonic to deploy a new primary distribution solution, enhancing video quality and enabling advanced advertising features for live sports broadcasts. The system uses Harmonic's XOS media processor and AI-driven encoding to reduce bitrates by up to 50% while supporting 4K ...
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Google AI Mode: The Future of Search Ads & Monetization
Google's AI Mode revolutionizes search by combining conversational interactions with traditional results, powered by Gemini 2.5 for dynamic, context-aware dialogues. The shift to AI-driven search forces advertisers to rethink strategies, as nuanced, evolving queries challenge traditional keyword-...
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DAZN Powers FIFA Club World Cup 2025 Streaming with M2A Media & Unified Streaming
DAZN streamed the FIFA Club World Cup 2025 globally using M2A Media for primary headend services and Unified Streaming's Live Origin technology for video packaging and delivery. The technical setup featured adaptive bitrate dynamic packaging for smooth playback across devices, along with DRM, wat...
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Comcast to Power Dubai Media's End-to-End Video Platform
Comcast Technology Solutions partners with Dubai Media Incorporated to provide a comprehensive video management platform, enhancing streaming services for channels like Dubai TV and Dubai Sports. The collaboration leverages the Comcast Media360 platform to streamline content workflows, including ...
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Microsoft Revamps Copilot Pricing for Businesses
Microsoft is restructuring Copilot's pricing by bundling specialized tools into the core Microsoft 365 subscription, reducing the cost from $50 to $30 per user monthly to boost business adoption. The company is consolidating its AI divisions and focusing on developing Agent 365, a platform for ma...
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Zapping Time & Personalization: The New Keys to Viewer Retention
Viewer retention in streaming now depends on fast content access and deep personalization, shifting the competitive focus from content libraries to superior user experience. A high-performance backend is essential for minimizing latency and meeting user expectations, with key metrics like zapping...
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Wabi, the 'YouTube of Apps,' Raises $20M Pre-Seed Funding
Wabi has raised $20 million in pre-seed funding to democratize software creation, enabling users to build and share mini apps instantly using prompts without coding or technical infrastructure. The platform integrates creation, discovery, and hosting into one seamless environment, featuring socia...
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ChatGPT's Impact: What Every C-Suite Leader Needs to Know
By mid-2025, ChatGPT saw unprecedented adoption with an estimated 700 million weekly users, but this does not translate to increased referral traffic for brands, as value shifts to the AI's use in decision-making before direct brand interaction. Usage has shifted dramatically toward personal acti...
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