Topic: mobile advertising

  • Apple Maps May Introduce Ads This Summer

    Apple Maps May Introduce Ads This Summer

    Apple is expanding its advertising business by introducing a new platform for promoted placements within its Maps application, directly competing with models like Google Maps. This move aims to grow Apple's substantial services revenue by monetizing a core app, following recent expansions of ad s...

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  • Samsung Ad Confirms S26's Privacy Display Feature

    Samsung Ad Confirms S26's Privacy Display Feature

    Samsung's upcoming Galaxy S26 series will feature a built-in privacy display, using a specialized OLED panel to dynamically black out sensitive content from side angles at the pixel level. The technology, powered by AI, can automatically recognize and protect specific information like banking det...

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  • Apple Maps Could Introduce Ads in 2026

    Apple Maps Could Introduce Ads in 2026

    Apple Maps may introduce advertisements by 2024, allowing local businesses to pay for enhanced visibility in search results, similar to competitors like Google Maps. This move is part of Apple's strategy to boost advertising revenue within its iOS ecosystem, using AI to ensure promoted content re...

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  • Google Maps Ads Enhance Engagement with Scrollable Sitelinks

    Google Maps Ads Enhance Engagement with Scrollable Sitelinks

    Google Maps has introduced scrollable sitelinks in ads, allowing advertisers to offer more clickable options and guide users to specific website pages directly from the map interface. These sitelinks can be activated in both Search and Performance Max campaigns and require a minimum of two links ...

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  • Your Face in AI Ads: DirecTV's 2026 Screensaver Plan

    Your Face in AI Ads: DirecTV's 2026 Screensaver Plan

    DirecTV will launch AI-generated screensaver ads on its Gemini streaming devices in early 2026, replacing default wallpapers after ten minutes of inactivity to create new revenue streams. The ads, powered by Glance, will allow users to create personalized AI avatars and customize them with virtua...

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  • Google Performance Max Now Supports Vertical 9:16 Image Ads

    Google Performance Max Now Supports Vertical 9:16 Image Ads

    Google's Performance Max campaigns now support vertical 9:16 image ads, enabling brands to engage audiences on mobile-first platforms where attention is highest. The ads, requiring images of at least 600x1067 pixels and under 5MB, are expected to appear in placements like YouTube Shorts, enhancin...

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