Topic: interactive experience
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The Tooth Fairy Goes Digital for Tech-Savvy Kids
The Tooth Fairy Tracker is a new digital service that transforms losing a tooth into a personalized, day-long adventure for children, using a sequence of video updates from a character named Kiki. Created to meet the expectations of digitally-native Generation Alpha, the free platform builds exci...
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Carsales & Stellantis Elevate EV Excitement with Electric Avenue
Electric Avenue is a new digital hub created by carsales mediahouse and Stellantis to make electric vehicles more engaging and accessible for Australians through an interactive, scroll-driven platform featuring multiple brands. The platform addresses a rise in EV consideration to 37% by presentin...
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Deezer Launches Its Own 2025 Year in Review Feature
Deezer has launched its personalized 2025 year-end review early, featuring a "romantic comedy" theme that presents listening stats across three narrative episodes. The recap includes a returning music compatibility quiz, now available to non-subscribers to encourage social sharing and app downloa...
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Google Expands Virtual Try-On for Shoes Worldwide
Google has expanded its AI-powered virtual Try On tool to include footwear and launched it in Australia, Canada, and Japan, enabling shoppers to preview shoes on their own images for a personalized experience. The technology uses advanced algorithms to realistically display how shoes fit and look...
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