Topic: Core Web Vitals
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Why Your Core Web Vitals Data Differs in CrUX & Search Console
CrUX and Search Console use the same underlying data but present it differently, with CrUX focusing on page views across all visits and Search Console evaluating individual or grouped URLs. The variance arises because CrUX captures a broad, user-centric view of performance, while Search Console o...
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Chrome Update Boosts Web Vitals for JS-Heavy Sites
Google Chrome's latest update introduces the Soft Navigations API to track Core Web Vitals for JavaScript-heavy websites like SPAs, addressing gaps in performance measurement. The API enables metrics like LCP, CLS, and INP during dynamic content updates, solving challenges for frameworks like Rea...
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The New Age of Search Engine Optimization - A Comprehensive Guide to SEO 2025
Explore the dynamic world of SEO! Discover how to enhance your website's technical foundation, build authentic connections through author entities, and navigate beyond Google's search landscape. Embrace the power of AI and voice search, and learn to measure success with precision.
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Top-Ranking Sites Often Have Invalid HTML, Google Reveals
Many top websites rank well despite invalid HTML, challenging the belief that flawless code is essential for SEO success, as revealed in Google’s podcast. While browsers tolerate most HTML errors, critical elements like metadata and structured data require precision to avoid search engine misinte...
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