Topic: seo impact
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Google AI Search Could Become Your Default "Very Soon"
Google is making AI Mode the default search experience globally, shifting from traditional links to AI-driven, conversational answers. The AI Mode feature, accessible via google.com/ai, provides synthesized responses using a "query fan-out" method for complex queries and supports multimodal input...
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Essential Guide: How Domain Extensions Impact SEO
Domain extensions have been integral to the web's framework since its inception. In the realm of SEO, ongoing debates revolve around the influence of domain ...
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Is Your Login Page Killing Your SEO?
A generic login page across multiple private URLs can be seen as duplicate content by search engines, harming indexing and rankings. Using robots.txt to block private URLs is ineffective and can pose security risks; instead, use noindex tags or redirects to marketing pages with login options. Add...
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AI Study: The Future of Search Revealed
Google's AI Mode creates a self-contained search experience where users rarely click out of the AI-generated panel, spending significant time interacting with the content instead. Clicks in AI Mode are predominantly transactional, with most sessions recording no external website visits and users ...
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Google's AI Overviews Accused of Violating Own Spam Policies
A viral social media post accuses Google's AI Overviews of violating its own spam policies by relying heavily on automation and repackaging content without firsthand expertise. The criticism highlights concerns that AI Overviews are reducing organic traffic to external websites, potentially under...
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Top CMS Market Share Leaders in 2025
WordPress remains the dominant CMS with 43.3% of all websites, but its market share is declining, returning to 2018 levels. Managed SaaS solutions like Shopify, Wix, and Squarespace are gaining popularity due to their simplicity, lower technical overhead, and strong performance. The use of custom...
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Google's August 2025 Spam Update Is Now Complete
Google completed its August 2025 spam update, the only one of the year so far, which ran from August 26 to September 22 and caused significant ranking volatility. The update was broad and general, leading to sharp traffic declines for many websites but recoveries for some previously penalized sit...
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Reddit and Google Deepen AI Partnership in New Talks
Reddit and Google are negotiating to integrate Reddit's content more deeply into Google's AI tools, potentially changing how information is curated and presented. Reddit is pursuing a dynamic pricing model for its data, aiming to be compensated as an essential supplier based on the value of its u...
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Google AI Search Now Sees and Talks About Images
Google has launched a visual search feature that allows users to combine images and conversational language in searches, currently available in English for U.S. users. The system uses the Gemini 2.5 model and visual search fan-out to interpret images and queries, enabling intuitive shopping with ...
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Google's August Spam Update Aims to Boost Search Quality
Google has launched a global spam update starting August 26, 2025, to improve search result quality by targeting undisclosed spam tactics across all languages. Website owners are advised to follow existing Google guidelines and avoid reactive changes, using tools like Search Console to monitor pe...
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Google Trends API Launches in Limited Beta, Promises Scalable, Reliable Data for Power Users
Google has launched its Trends API in a limited alpha phase, offering select testers early access to more reliable search interest data, with plans to expand gradually. The API provides consistent data scaling and five years of historical data, enabling seamless comparisons and improved trend ana...
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