Topic: brand confusion
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Apple TV Plus Name Change: Eddy Cue Explains Why It's Not Confusing
Apple has rebranded its streaming service from "Apple TV+" to simply "Apple TV," with Eddy Cue stating the timing was right for this change to reflect its market position. The "Plus" suffix was initially used to align with other premium services but was dropped as the service became established a...
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Apple TV Plus Name Change Explained & Subscriber Hints
Apple has rebranded its streaming service to "Apple TV" by removing the "+" sign, a move led by Eddy Cue to simplify branding and align with internal usage, though it risks confusion with the hardware and app of the same name. The "+" designation was initially used for paid tiers building on free...
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Sony Rejects Tencent's Defense of Alleged Horizon Rip-Off
Sony accuses Tencent of deliberately copying the Horizon franchise's visual style, audio, characters, and story, including hiring the same composer, and claims this harms the brand significantly. Tencent denies the allegations, arguing their game uses common genre tropes and is not a clone, while...
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Apple Exec Reveals Bold Strategy Behind Apple TV Rebrand
Apple has renamed its streaming service from Apple TV Plus to Apple TV, driven by internal consensus and common user usage that made the "Plus" suffix feel redundant. The change aligns the official name with natural user habits, moving away from the "Plus" convention used for premium services lik...
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Apple TV Plus Rebrands to Simply Apple TV
Apple has rebranded its streaming service from Apple TV Plus to "Apple TV," a change announced in a recent press release but not yet reflected on its official platforms. This rebranding is likely to cause consumer confusion, as "Apple TV" already refers to the app for purchasing content and the p...
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Nintendo Wins Damages from Genki Over 3D-Printed Switch 2
Nintendo has settled its legal dispute with Genki over unauthorized use of Switch 2 branding and a detailed mockup, requiring Genki to pay damages and cease using misleading product names. The conflict arose when Genki displayed a precise 3D-printed model of the unreleased Switch 2 and advertised...
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