Topic: apple tv app

  • Apple Exec Reveals Bold Strategy Behind Apple TV Rebrand

    Apple Exec Reveals Bold Strategy Behind Apple TV Rebrand

    Apple has renamed its streaming service from Apple TV Plus to Apple TV, driven by internal consensus and common user usage that made the "Plus" suffix feel redundant. The change aligns the official name with natural user habits, moving away from the "Plus" convention used for premium services lik...

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  • Live: Apple Unveils the iPhone 17 at Today's Event

    Live: Apple Unveils the iPhone 17 at Today's Event

    Apple is unveiling the iPhone 17, including standard, Pro, and a new thin iPhone Air model, at its media event today. The event will also showcase updated Apple Watch models, AirPods Pro, and major software updates across its ecosystem. The presentation starts at 10 am Pacific Time and can be str...

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  • Apple TV Plus Rebrands to Simply Apple TV

    Apple TV Plus Rebrands to Simply Apple TV

    Apple has rebranded its streaming service from Apple TV Plus to "Apple TV," a change announced in a recent press release but not yet reflected on its official platforms. This rebranding is likely to cause consumer confusion, as "Apple TV" already refers to the app for purchasing content and the p...

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