Topic: automation tools
-
Google Ads API v22: Generative AI & Smarter Bidding
Google Ads API v22 introduces AI-driven enhancements, including generative AI for asset creation and smarter bidding tools, to simplify campaign management and boost performance. New features like the AssetGenerationService automate text and image asset production, while time-segmented diversity ...
Read More » -
Scale PPC with AI: Automation Scripts, Data & Custom Tools
PPC advertising is rapidly evolving with AI-driven automation, enabling greater efficiency and strategic possibilities beyond manual optimizations. Cursor is an AI-powered platform that offers script automation, data integration, and custom tool creation, streamlining tasks like bid adjustments a...
Read More » -
IBM Power11 Launches with Enhanced Uptime, Security & Efficiency
IBM's Power11 servers offer groundbreaking improvements in reliability, security, and processing power, tailored for AI-driven workloads across industries like finance and healthcare. The Power11 achieves 99.9999% uptime and features Power Cyber Vault for ransomware detection, quantum-safe encryp...
Read More » -
Veeam Data Cloud for MSPs: Boost Partner Data Resilience
Veeam Data Cloud for MSPs is a secure, multi-tenant SaaS platform that simplifies data protection and supports scalable growth for managed service providers. The platform offers unified management, effortless scalability, and enhanced security features to reduce operational complexity and acceler...
Read More » -
Balancing AI Progress and Protection: A Strategic Roadmap
Australian businesses must balance rapid innovation with strong information governance to ensure data remains secure and compliant while pursuing growth. A strategic roadmap integrating information management into innovation processes is essential for maintaining compliance and enabling secure pr...
Read More » -
2025 Black Friday: Your Ultimate Affiliate PPC Compliance Guide
Black Friday drives high consumer spending and intense affiliate competition but introduces significant financial risks like coupon fraud and unauthorized brand bidding. Coupon fraud and brand bidding during peak shopping events drain advertising budgets, distort analytics, and increase customer ...
Read More » -
5 Google Ads Mistakes That Drain SMB Budgets
Google Ads requires a clear strategy with defined goals and conversion tracking to avoid wasting money and measure performance effectively. Proper account structure, including focused targeting and specific keywords, is essential to maximize campaign impact and prevent budget overspending. Aligni...
Read More »
