Topic: attribution tracking

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  • 8 Paid Media Shifts Every Marketer Must Make in 2026
    January 10, 2026
    87%

    8 Paid Media Shifts Every Marketer Must Make in 2026

    The digital advertising landscape is rapidly evolving, requiring marketers to proactively adapt strategies by embracing new AI tools, shifting privacy standards, and emerging platforms to stay competitive. Key practical shifts include using conversational AI for scalable ad creation, refining tar...

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  • Your Ultimate GEO Content Audit Template (Free Download)
    September 23, 2025
    70%

    Your Ultimate GEO Content Audit Template (Free Download)

    A GEO content audit is a strategic evolution of SEO, focusing on making content authoritative and citable for AI models and direct answer engines rather than just ranking high on search engine results pages. The audit process involves creating a detailed content inventory, evaluating pages for "c...

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