Topic: ai automation
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MIT Study: AI Threatens Non-Tech Jobs Too
MIT's "Project Iceberg" study finds current AI can automate tasks tied to 11.7% of US jobs, representing $1.2 trillion in labor value, a disruption five times greater than the focus on tech roles suggests. The research reveals a critical gap, as corporate adoption targets only about 2.2% of tech ...
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InScope Raises $14.5M to Simplify Financial Reporting
InScope, founded in 2023 by accountants Mary Antony and Kelsey Gootnick, addresses the manual inefficiencies in financial reporting, which they experienced firsthand, by automating labor-intensive tasks like verifying calculations and standardizing formatting. The AI-powered platform has secured ...
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AI Breaks Marketing's Execution Barriers
AI is automating complex, time-consuming marketing tasks, freeing resources for creative and strategic brand-building work. The plummeting cost of intelligence and analysis enables extensive, low-cost testing and sophisticated personalization previously limited by budget. This democratizes advanc...
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AI Strategists: Why Expertise and Context Are Key
The rise of AI is shifting professional value from technical execution to strategic human judgment, emphasizing critical thinking and problem-framing as key differentiators. The future belongs to T-shaped professionals, who combine deep functional expertise with a broad understanding of how diffe...
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AI in SEO: Ask 'Should We?' Not Just 'Can We?'
The article argues that the marketing industry's focus on AI's efficiency gains often overlooks the critical question of whether AI *should* be used for certain tasks, risking the loss of brand differentiation and the human element. Excessive automation in areas like SEO and content creation can ...
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AI to Disrupt Labor Market by 2026, Investors Warn
The rapid advancement of AI is causing immediate labor market disruption, with a recent MIT study estimating that 11.7% of jobs could already be automated using current technology, leading to layoffs and the elimination of entry-level roles. Venture capitalists widely predict 2026 as a pivotal ye...
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Cashew AI Targets $90B Market Research Industry
Cashew AI offers a faster, more affordable alternative in the $90 billion market research industry by combining AI analysis with custom surveys deployed to real people. The company's hybrid approach differentiates it by generating fresh, tailored data from real human feedback, guided by expert me...
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AI for All? Your Thinking is the New Edge
AI commoditizes execution, making superior human strategic thinking—defining problems, setting goals, and exercising creative leadership—the primary competitive advantage. The value shifts from generating answers to asking better questions, as AI amplifies both brilliant and poor decisions based ...
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How Microsoft's Developers Are Harnessing AI
Microsoft is advancing AI to manage PC operations and assist in software development, with AI contributing up to 30% of code in some projects, but faces skepticism from employees about its ability to fully replace human developers. The company has introduced tools like GitHub Copilot to automate ...
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OpenAI's New Tools: The Next Wave of Automation
The latest wave of automation in PPC advertising is being driven by AI companies like OpenAI, whose tools enable the creation of software and workflows that streamline tasks without requiring engineering expertise. AI agents function as intelligent assistants that use reasoning to determine and e...
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YouTube Denies AI Role in Bizarre Tech Tutorial Takedowns
YouTube has denied using artificial intelligence in the recent removal of instructional videos, stating that both initial decisions and appeals were handled without automation. Technology creators saw long-standing educational videos, such as those on installing Windows 11, abruptly flagged as "d...
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Boomi Named a Leader in 2025 Data Integration and MDM
Boomi has been recognized as a top vendor in both the 2025 ISG Buyers Guide for Data Integration and Master Data Management, highlighting its leadership in AI-driven automation solutions. The company excels in product capability, customer experience, and real-time AI integration, offering a unifi...
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PPC 2026: AI, Automation, and the Battle for Clicks
AI is reshaping PPC advertising by automating campaign management and creative tasks, requiring advertisers to adapt strategically despite reduced transparency and control. Professionals are leveraging AI tools to save time on tasks like keyword research and ad copy, but human oversight remains e...
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How Edwin Is Revolutionizing IT at LogicMonitor
LogicMonitor's GenAI agent Edwin significantly reduces IT incidents and alerts, as demonstrated by an 88% alert reduction and 27% fewer incidents at Chemist Warehouse within weeks of implementation. The platform's hybrid observability and local data infrastructure in Australia support compliance ...
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Codi's AI Agent Transforms Office Management
Codi has launched the first fully automated AI platform for office management, which evolved from its initial marketplace model for flexible workspaces and is backed by $23 million in funding, including a Series A round led by Andreessen Horowitz. The platform automates day-to-day operational tas...
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AI Boosts Productivity, Frees Tech Teams for Strategy
AI is automating routine tasks, allowing skilled professionals to focus on strategic initiatives and delivering measurable returns, reshaping the role of tech professionals in organizations. Implementation of AI has led to a 98% positive ROI for technology teams, with key benefits including enhan...
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Serco Asia Pacific Boosts Integration with Boomi AI
Serco Asia Pacific is accelerating its digital transformation by integrating Boomi's AI capabilities to speed up development cycles and empower non-technical staff to build foundational integrations. The use of Boomi's AI agents, such as Scribe and DesignGen, has dramatically reduced documentatio...
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AI-Powered ABM: How to Win Fortune 500 IT Deals
Account-based marketing (ABM) is a strategic approach that focuses intensive resources on a select group of high-value target accounts, rather than using broad lead-generation tactics, to engage entire buying groups effectively. ABM requires tight alignment between sales and marketing teams, who ...
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AI-Powered Blackdot Videris Automates OSINT & Risk Detection
Blackdot Solutions has launched Videris Automate, an AI-powered platform that automates investigations and screening to help companies identify threats, uncover hidden relationships, and make faster decisions. The platform accelerates workflows by automating manual tasks, enabling efficient analy...
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Mastering AI & Human Control in Google Ads
Google Ads has shifted to an AI-driven platform, offering efficiency but requiring strategic oversight to align automation with true business goals. Effective automation depends on accurate measurement and training algorithms on meaningful outcomes, not just superficial metrics. Human strategy re...
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N-able's Cat-MIP Standardizes AI Automation Terminology
N-able has introduced Cat-MIP, a new framework to standardize AI automation and terminology, aiming to improve clarity, interoperability, and cybersecurity in IT environments. The Cat-MIP Standards Board, including partners like HaloPSA and Auvik Networks, is developing a vendor-neutral dictionar...
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AI's Threat to Entry-Level Marketing Jobs and Talent Pipeline
AI is increasingly replacing entry-level marketing roles by automating repetitive tasks, which threatens the traditional talent pipeline and reduces opportunities for newcomers. The decline in junior roles risks creating a future shortage of experienced professionals, as these positions are essen...
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Augment AI Logistics Startup Raises $85M Series A from Deliverr Founder
Harish Abbott, co-founder of Deliverr, has launched Augment, an AI-driven logistics company that recently secured $85 million in Series A funding to modernize freight operations. Augment's AI assistant, Augie, automates routine tasks like tracking shipments and invoicing, reducing manual work and...
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AI's Impact on Tech: Why Entry-Level Developer Jobs Are Shrinking
Artificial intelligence is reshaping employment patterns, particularly reducing entry-level opportunities in tech fields like software development due to automation and efficiency priorities. Younger tech workers, especially those aged 22-25, have seen significant job declines, with employment ra...
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Assort Health Raises $50M to Automate Patient Phone Calls
Assort Health raised $50 million in Series B funding, reaching a $750 million valuation, to advance AI voice agents for automating patient communication tasks like scheduling and inquiries. The funding reflects strong investor confidence in AI's role in improving operational efficiency and reduci...
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AI Debt Collectors: Less Judgment, More Relief
AI-driven debt collection systems offer 24/7 service and can reduce consumer feelings of judgment and stigma compared to human agents, but they create a significant empathy gap in sensitive interactions. While consumers show similar trust in factual information from both AI and human agents, this...
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The PPC Manager's Role in the AI Era: An Expert's View
The role of a PPC manager is evolving from manual execution to strategic oversight, as automation handles repetitive tasks like bidding, freeing managers to focus on higher-level decisions that drive business outcomes. Human judgment remains critical for strategy, creativity, and business context...
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Kaaj Secures $3.8M Seed Funding From Kindred Ventures
Kaaj, a fintech startup, raised $3.8 million in seed funding to transform small business lending by using AI to automate credit risk analysis, reducing underwriting time from days to minutes. Founded by industry veterans Shivi Sharma and Utsav Shah, the company addresses inefficiencies in lending...
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Skepticism Greets Anthropic's AI Cyberattack Claims
Anthropic claims a Chinese threat group used its Claude AI to conduct the first large-scale, largely autonomous cyberattack, with the AI handling 80-90% of tasks from reconnaissance to data exfiltration. Cybersecurity experts are skeptical, criticizing the lack of concrete evidence and Indicators...
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Living in a World of Constant Threat Assessment
Insurance companies are adopting persistent threat evaluation, AI automation, and rigorous third-party risk management to enhance cybersecurity readiness and defend against sophisticated attacks. Daily threat assessments prioritize trustworthy intelligence, operational impact, and multi-source ve...
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Exabeam Named a Gartner SIEM Leader for 6th Consecutive Year
Exabeam has been recognized as a Leader in the Gartner Magic Quadrant for SIEM for the sixth consecutive year, underscoring its commitment to AI-driven security automation. The company introduced Exabeam Nova, integrating generative AI into analyst workflows to enhance threat detection, investiga...
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Securing AI for Space Exploration
Satellite cybersecurity is a growing challenge due to expanding commercial constellations and reliance on delay-prone communication links, creating multiple vulnerabilities. Artificial intelligence is being explored to automate threat detection and response, with debates focusing on centralized, ...
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VCs Are Underestimating the AI Transformation Challenge
Venture capital firms are using AI to transform traditional service industries by acquiring companies, automating operations to reduce labor costs, and consolidating sectors to replicate software-like high margins. General Catalyst leads this strategy with a $1.5 billion fund, incubating AI-nativ...
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Unlock Operational Resilience with AI Automation
Organizations increasingly rely on AI and machine learning for operational resilience, enabling faster responses and recovery from disruptions to protect infrastructure and personnel. AI-driven platforms automate the entire incident lifecycle, from detection to resolution, reducing costs and time...
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Why Bandits Are Taking Over Marketing Decisions
Marketing has evolved from rigid rule-based systems to dynamic AI-driven decisioning, enabled by cloud data warehouses that provide comprehensive customer data for personalization. Early marketing automation relied on simple if-then logic and suffered from data fragmentation, limiting its ability...
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DeepMind's AI Choreographs a Robotic Ballet for Manufacturing
Google DeepMind has developed an AI system called RoboBallet to automate the complex programming of synchronized robotic arm movements in manufacturing, which could save significant manual effort. The system tackles three simultaneous challenges: task allocation among robots, scheduling the seque...
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Superpanel Secures $5.3M to Automate Legal Intake with AI
Superpanel, an AI platform for legal intake, has secured $5.3 million in seed funding co-led by Outlander VC and Field Ventures to support its expansion and development. The platform was founded by Julien Emery and Dingyu Zhang to automate client communication and document handling, acting as a d...
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Boost Marketing Performance with Zapier MCP & LLMs
MCP servers enable AI models to interact with external data and applications, allowing them to perform complex, autonomous tasks for marketers. By integrating with tools like Zapier, MCP servers automate workflows such as social media scheduling, ad optimization, and content repurposing, boosting...
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5 Reasons Marketing Is Becoming an AI and Engineering Field
Marketing has evolved from a creative art form into a data-driven discipline that blends creativity with engineering methodologies, shifting from episodic campaigns to continuous, adaptive systems. Key drivers of this transformation include the use of real-time data for decision-making, modular c...
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Unlock a Successful DXP Migration with AI
Digital experience platform migrations often fail due to execution challenges like scope creep, technical debt, and integration complexities, leading to budget overruns and project delays. AI and automation can streamline migration by converting templates, mapping content, and preserving SEO effi...
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Google's AI Plan to End Android Developer Toil
Google is deeply integrating its Gemini AI into Android Studio to automate repetitive developer tasks like writing boilerplate code and updating dependencies, aiming to eliminate "toil" and reshape app development. The initiative offers flexibility by allowing developers to choose their AI model ...
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Creativity: The New Currency in the AI Age
AI is shifting the competitive landscape by automating routine tasks, freeing humans to focus on creative and meaningful work that requires a distinctly human touch. The key differentiator in the AI era is human creative vision and imagination, not the technology itself, as it drives innovation a...
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I Tested Google's AI Auto-Browse in Chrome. It Was a Letdown.
Google's new AI-powered Auto Browse feature in Chrome, currently available to US subscribers of premium Gemini plans, is a clunky and unreliable prototype that struggles with basic tasks like navigating websites and completing multi-step processes. The tool frequently misinterprets instructions, ...
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Mews Secures €255M to Boost AI in Hospitality
Mews, a leading hospitality tech platform, has secured €255 million in Series D funding, valuing the company at approximately $2.5 billion to accelerate AI and automation in the hotel industry. The investment will fund advanced automation systems to reduce manual workloads for hotel staff and str...
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Cvent Acquires Goldcast to Power Event & Video Marketing
Cvent has acquired Goldcast, integrating its AI-driven video content platform to enhance B2B marketing by instantly transforming live event footage into reusable marketing assets. The acquisition strengthens Cvent's event-led growth strategy by adding robust post-event activation capabilities, en...
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BigID Automates Privacy Compliance with Agentic AI
BigID's new agentic AI feature automates and visualizes personal data flows, transforming static privacy records into dynamic, continuously updated maps for real-time insight into data movement and risks. The technology interprets Records of Processing Activities to dynamically map data usage and...
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Appian and Wotton Kearney Launch AI-Powered Claims Management
Appian and Wotton Kearney have formed a strategic alliance to launch OSCAR, an AI-driven claims management platform that aims to modernize legal operations in the Asia-Pacific region by replacing manual systems with intelligent automation. The OSCAR system integrates artificial intelligence for a...
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Serval Secures $47M to Power AI Agents for IT Service
Serval raised $47 million in Series A funding led by Redpoint Ventures to advance its agentic AI systems for IT service automation, with backing from firms like First Round and General Catalyst and clients including Perplexity and Together AI. The company uses two distinct AI agents: one autonomo...
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Boomi Named a Leader in Gartner's 2025 API Management Magic Quadrant
Boomi was named a Leader in the Gartner 2025 Magic Quadrant for API Management, highlighting its strong execution and strategic vision in advancing API innovation for agentic business transformation. The company's rapid rise from a Niche Player to a Leader reflects its evolution and commitment to...
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Exabeam Launches First Customizable CISO Benchmarking Tool
Exabeam has launched a customizable CISO benchmarking tool in its Nova platform, allowing security leaders to anonymously compare their security posture with similar organizations based on industry, region, and size for actionable insights. The tool evaluates threat detection and system configura...
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