Topic: ad retirement

  • Google to Retire Call-Only Ads by 2027

    Google to Retire Call-Only Ads by 2027

    Google is retiring Call-Only Ads, with new campaigns ending in February 2026 and a full phase-out by February 2027, shifting focus to Responsive Search Ads with Call Assets. Advertisers should convert existing campaigns, use Call Assets and smart bidding strategies, and link their Google Business...

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