Topic: performance optimization
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Path of Exile 2 Gets Major Performance Boost on PS5 and Xbox
Path of Exile 2's performance is significantly improved, especially on consoles, due to a core code rework that increases frame rates by at least 25% and reduces stuttering. Developers state the CPU was the main bottleneck, and the optimizations may yield even greater gains, potentially doubling ...
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Ultra-Realistic FPS Bodycam Gets Major Game-Changing Update
Reissad Studio has released a major update for Bodycam, focusing on performance and stability improvements by upgrading to Unreal Engine 5.5 and addressing numerous bugs based on player feedback. The update introduces new content including the largest Zombie Mode map, Village, along with a new cr...
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Clarifai's New AI Engine Boosts Speed, Cuts Costs
Clarifai has launched a reasoning engine that doubles AI processing speeds and cuts operational costs by up to 40%, offering a hardware-agnostic solution for businesses. The engine uses advanced optimizations like CUDA kernel enhancements and speculative decoding to boost performance on existing ...
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Microsoft Finally Fixes Windows 11's Baffling Performance Slowdown
Microsoft has introduced background preloading for File Explorer to eliminate the initial delay when opening it after booting, making it launch almost instantly. The right-click context menu in File Explorer has been streamlined by grouping five functions under a 'Manage file' flyout and relocati...
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Why Donkey Kong Bananza Couldn't Run on Switch 1
Donkey Kong Bananza was moved from the original Nintendo Switch to the Switch 2 due to severe performance limitations, which prevented it from achieving its intended quality and highlighted the technical leap between the systems. The game's expansive stage designs and dynamic voxel-based terrain,...
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How Much RAM Do You Really Need in 2025? (Mac & Windows Guide)
16GB of RAM is the recommended minimum for most users in 2025, especially on Windows, to ensure smooth multitasking and responsiveness. RAM requirements vary by usage: light tasks may suffice with 8GB, while gamers, creators, and professionals should consider 32GB or more. The type of RAM matters...
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Essential WordPress Questions Every CMO Must Ask for Peak Performance
WordPress is the leading content management system, but many sites underperform due to technical decisions not aligned with marketing goals, affecting engagement and conversions. Hosting choice is critical; dedicated or managed WordPress hosting offers better reliability and scalability than shar...
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Paid Search: Still Essential in the AI Era
While AI tools enhance efficiency in paid search, a successful strategy still fundamentally depends on human-crafted foundations of audience, structure, and intent to define goals and prevent wasted spending. Automated systems rely entirely on high-quality data and clear account structures to fun...
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Top Open Source Projects to Watch in 2026
The open source landscape is being transformed by projects offering major performance gains and improved developer experience, with a strong focus on seamless AI integration. Key tools include Biome and Bun for dramatically faster JavaScript tooling and runtime, Deno 2.0 for secure and compatible...
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Smarter Cross-Platform Ad Creative for Meta, TikTok & Pinterest
Tailoring ad content to each platform's unique audience and expectations is essential for maximizing engagement and ROI, rather than using identical creatives across all channels. Platform-specific strategies are crucial: Meta benefits from polished visuals and direct calls-to-action, TikTok thri...
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Consolidate Legacy SKAGs: Why & How to Upgrade
The outdated single keyword ad group (SKAG) structure is no longer effective, as Google's automation now rewards consolidated, data-rich ad groups for better performance and efficiency. Marketers should shift focus to strategic areas like enhanced conversions, offline conversion tracking, and int...
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Asia-Pacific Emerges as World's Most AI-Ready Software Market
The Asia-Pacific region is emerging as a global leader in AI-ready software development, with its developers showing greater maturity in building the API infrastructure needed to operationalize AI safely and at scale. APAC developers prioritize API security and performance, being significantly mo...
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Sony Hints at Next-Gen PlayStation GPU Technology
Sony and AMD are collaborating on next-generation GPU technologies for future gaming hardware, focusing on overcoming current graphical limitations through innovations like specialized Radiance Cores for ray and path tracing. Key advancements include AMD's AI-driven FSR Redstone upscaling and a n...
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How Aspyr is Bringing Tomb Raider to Nintendo Switch 2
The Switch 2 version of *Tomb Raider: Definitive Edition* is built on the original Switch's core code but was enhanced to prioritize a stable 60 FPS on the new hardware. Aspyr focused on performance and fluidity for the portable experience, making selective graphical choices to achieve smooth gam...
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Samsung Exynos 2600 Unveiled: 'Refined at the Core'
Samsung has confirmed development of the Exynos 2600, the world's first 2nm GAA mobile chipset, aiming to address past overheating issues and reclaim market position. The chip features a new 'Heat Pass Block' technology projected to reduce temperatures by 30% and includes meticulous clock speed a...
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AI Cloud Protect: Next-Gen Enterprise Security by Check Point & NVIDIA
AI Cloud Protect is a joint security solution from Check Point and NVIDIA designed to safeguard on-premises enterprise AI environments, protecting the entire AI lifecycle from development to inference without compromising performance. The solution addresses urgent security needs, as over half of ...
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The Best Windows Alternative You Haven't Tried Yet
Zorin OS offers a familiar Windows-like interface and seamless transition for users with older computers that cannot upgrade to Windows 11, avoiding the need for costly hardware or risky alternatives. It provides excellent performance on aging hardware through optimized editions, such as the Lite...
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Sonic Racing: CrossWorlds to Harness Nintendo Switch 2's Full Power
Sonic Racing: CrossWorlds will fully utilize the enhanced hardware of the Nintendo Switch 2, with the development team focused on maximizing the new system's potential rather than just porting the game. The Switch 2 version was delayed to ensure proper optimization and align with the console's la...
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WP Engine Expands to UAE, Powering Enterprise Digital Experiences in the Gulf
WP Engine has launched its enterprise platform in the UAE through a partnership with Microsoft Azure, enabling local businesses to use high-performance, compliant WordPress solutions hosted in Dubai. The expansion supports faster, more secure digital experiences and helps companies meet regional ...
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Google's AI Max for Search Guide: Key Insights for Advertisers
Google's AI Max for Search guide helps advertisers optimize campaigns using advanced automation while maintaining brand integrity, currently available to select users. The guide details three key automation features: AI-driven Search Term Matching, dynamic Text Customization, and Final URL Expans...
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Boost Gateway Security: Go Beyond Basic Setup
Optimizing gateway security is crucial for protecting digital assets and improving operational efficiency by enabling robust threat mitigation and streamlined workflows. Network segmentation and access control policies are essential for isolating network zones and enforcing granular access based ...
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Trust, Compliance, and Consent: Why They Matter More Than Ever
AI enables personalized marketing while respecting privacy, transforming compliance into a competitive advantage by balancing performance with user consent. The MarTech Conference session on November 4, 2025, will explore how marketers use AI for real-time consent management, segmentation, and ri...
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Stalker 2's 1.7 Patch Adds Faction Wars, Hard Mode, and Stealth
The 1.7 update introduces a dynamic faction war system where groups can expand or lose control over territories, creating a constantly shifting world. A new punishing Master difficulty mode has been added, drastically increasing enemy damage and making combat encounters extremely lethal from the ...
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Google Ads Performance Max: New Asset & Channel Reporting
Google Ads is enhancing Performance Max campaigns with new asset and channel reporting features to offer advertisers deeper insights and greater control over budget optimization and ROI. Key updates include asset reporting segmentation by device, time, and network, plus channel performance report...
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Unlock AI's Full Marketing Potential with Workflow Integration
Businesses must integrate AI directly into marketing workflows to transform it from a novelty into a core component that drives efficiency, creativity, and data-informed decisions. The true value of AI emerges when it accelerates execution, minimizes manual work, and delivers actionable insights ...
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Anthropic Updates AI Interview Tests to Prevent Claude Cheating
Anthropic has repeatedly redesigned its technical hiring tests because newer, more capable versions of its Claude AI model outperform human candidates, making it difficult to identify genuine engineering talent. The problem is acute in unsupervised, take-home assessments, where AI-generated submi...
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Phison's aiDAPTIV+ Boosts PC AI Speed 10X, Expands Model Size 3X
Phison's aiDAPTIV+ technology dramatically accelerates AI on consumer PCs by using high-speed SSD storage as an extension of GPU memory, eliminating redundant computations and enabling up to 10x faster inference. This innovation allows systems with modest hardware, like entry-level graphics and l...
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Black Ops 7 Preload & Release Times, ROG Xbox Ally Details
Call of Duty: Black Ops 7 launches on November 14th with preloading starting November 10th, and it will be available on Xbox Game Pass at no extra cost for subscribers. The PC version is highly optimized, featuring extensive customization, support for various resolutions and upscaling technologie...
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AWS and OpenAI Forge Multi-Year AI Partnership
AWS and OpenAI have entered a multi-year strategic partnership, allowing OpenAI to use AWS's top-tier infrastructure for scaling its AI workloads. The deal, valued at an estimated $38 billion, provides access to hundreds of thousands of NVIDIA GPUs and aims for full deployment by 2026, with optio...
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Server-Side Tracking's Privacy-First Comeback
Marketers are increasingly adopting server-side tracking to improve data accuracy, ensure privacy compliance, and enhance website performance by processing data through their own servers before sending it to analytics platforms. Server-side tracking addresses limitations of traditional browser-ba...
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Multi-Location Website Redesign: Protect Your Traffic
A website redesign for multi-location businesses must prioritize local SEO to protect rankings and visibility, as localized content can significantly boost performance and prevent traffic loss. Conducting a thorough technical SEO audit before launch is essential to preserve SEO value, addressing ...
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Microsoft 365 Copilot to Process UAE Data Locally
Microsoft will launch local data processing for Microsoft 365 Copilot in the UAE by early 2026, hosted in Dubai and Abu Dhabi data centers to enhance security and performance for organizations. This initiative supports the UAE's National AI Strategy and digital sovereignty by ensuring data remain...
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TensorZero raises $7.3M to streamline enterprise LLM development
TensorZero raised $7.3 million in seed funding led by FirstMark Capital to simplify large language model (LLM) development, gaining traction with its open-source platform trending on GitHub. The startup addresses enterprise AI deployment challenges by offering a unified platform for monitoring, o...
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Asus vs MacBook Pro: Best Laptop for Creators & Professionals
The **Asus ProArt P16** excels in performance for creative tasks with its **AMD Ryzen AI 9 HX 370 processor, 32GB RAM, and Nvidia RTX 4060 GPU**, but requires setup for optimal use, while its **4K AMOLED touchscreen** offers vibrant colors but may suffer from glare. The **MacBook Pro (M3/M4)** pr...
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Quilt's Heat Pumps Get a Power Boost via Over-the-Air Update
Quilt has introduced over-the-air updates to its heat pumps, boosting heating and cooling capacity by over 20% without hardware changes. The performance gains were achieved through advanced sensors and data analysis, enabling safe optimization of the system's potential. This software-defined HVAC...
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Secure Your AI: New Risks in Faster LLM Routing
NetMCP introduces network-aware routing to large language models, enabling them to select tools based on both relevance and real-time server performance like latency and stability. The platform uses the SONAR algorithm to dynamically score servers by semantic relevance and network conditions, imp...
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How Low-Latency Origin Services Actually Work
Live streaming delays occur when viewers experience buffering or lag, making them feel disconnected from real-time events due to outdated data or slow retrieval of video segments and manifests. The origin server is crucial for managing video delivery, ensuring strong read-after-update consistency...
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Linux 7.0 to Boost Rust & LTO Kernel Build Performance
The upcoming Linux 7.0 kernel will improve performance for Rust and LTO builds by enabling C helper functions to be inlined into Rust code, resolving a previous LLVM compiler issue. A new `__rust_helper` annotation and automatic `__always_inline` attribute are being introduced, requiring a substa...
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Web Components: The Surprising Comeback Story
Web components are gaining renewed interest due to developer fatigue with complex frameworks, oversized bundles, and convoluted toolchains, prompting a shift toward simpler, native browser capabilities. A key advantage of web components is their framework interoperability, allowing a single compo...
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du & NextGenAI Launch Middle East's Top AI Supercluster at GITEX 2025
du and NextGenAI have launched the Middle East's most powerful AI supercluster, featuring NVIDIA B300 GPUs and advanced liquid cooling, more than doubling their previous capacity and offering immediate access to clients. The partnership provides businesses with unprecedented computational power f...
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2025 RAM Guide: How Much You "Really" Need for Windows & Mac
RAM is essential for multitasking and running demanding applications smoothly, with 16GB being the practical baseline for Windows laptops in 2025. MacBooks offer optimized performance with 8GB for everyday use, but newer models start at 16GB, with higher configurations available for intensive tas...
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Battlefield 6 Performance Tested: 40+ GPU Benchmarks
Battlefield 6 is a near-future first-person shooter featuring a narrative-driven single-player campaign and large-scale multiplayer, developed by DICE and published by EA. Multiplayer supports 64-player matches with dynamic environments, real-time weather, destruction, and both classic and new ta...
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Did You Pre-Order the ROG Ally Xbox?
For Xbox gamers, Windows-based handhelds like the ASUS ROG Ally provide seamless access to Xbox Game Pass and Play Anywhere titles, unlike the Steam Deck which lacks native support. The Steam Deck's SteamOS is optimized for performance but sacrifices direct compatibility with the Xbox ecosystem, ...
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Adobe Analytics Bug Exposed Customer Data to Other Users
A software bug during a system upgrade on September 17, 2025, caused Adobe Analytics to inadvertently share customer data across different organizational accounts, affecting 3-5% of collected data. The incident impacted multiple Adobe services, including Data Collection and Customer Journey Analy...
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Toshiba's 78-Drive HDD Array Hits 17GB/s, Rivaling PCIe 5.0
Toshiba's 2023 demonstration showed that large arrays of hard disk drives can achieve throughput speeds rivaling modern SSDs, proving HDDs remain a cost-effective solution for high-capacity data center storage. In a test using 78 HDDs in a parallel configuration, the system reached nearly 17 GB/s...
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WordPress Mastery: Create, Manage & Optimize Your Site
WordPress is an accessible platform for building professional websites, even for beginners, due to its intuitive design and extensive resources. It offers different versions: self-hosted WordPress.org for full control, hosted WordPress.com for managed services, and enterprise-level WordPress VIP ...
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9 Programming Tasks AI Can't Handle – And Why
AI struggles with high-level system architecture, lacking the contextual awareness needed for strategic design and long-term trade-offs. Human developers outperform AI in security-critical tasks, as AI-generated code often contains vulnerabilities and lacks nuanced auditing. Innovation and busine...
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Micron's 2600 SSD: 63% Faster Writes Than Competitors
Micron's 2600 SSD introduces adaptive write technology, dynamically switching between SLC, TLC, and QLC modes to balance speed, capacity, and affordability in budget SSDs. The drive uses G9 QLC NAND flash to optimize performance, starting with fast SLC writes and redistributing data to QLC during...
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Snowflake's 32% Growth Defies Tech Slowdown, Proves Data Infrastructure Resilient
Snowflake's revenue grew 32% year-over-year, highlighting strong demand for data infrastructure despite broader tech budget constraints. AI is a key driver, influencing half of new customer acquisitions and a quarter of use cases on Snowflake's platform. The company's innovations, such as Cortex ...
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Nvidia DLSS 4.5 Boosts Frame Generation 6x, Enhances Image Quality
Nvidia has released DLSS 4.5, a major upgrade to its AI upscaling technology that improves image quality and performance for all GeForce RTX graphics cards. The update features a new, more powerful AI model that significantly reduces visual artifacts and a new 6x Multi Frame Generation mode, but ...
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