All Related Articles for: How Customer Match gives you an edge in Google Ads
-
Google Ads Adds Channel Diagnostics to Performance Max
Google's new Channel Diagnostics feature for Performance Max campaigns…
Read More » -
Google Ads Performance: How Campaign Structure Drives Results
Campaign structure is a foundational element often overlooked in…
Read More » -
Microsoft Tests New Performance Max Experiment Types
Microsoft has introduced two new experiment types for Performance…
Read More » -
Why Broad Targeting Makes Creative Your Best Qualifier
Across Google Ads, Meta, and TikTok, the shift toward…
Read More » -
Win Competitor Traffic via Demand Gen & Negative-Intent Conquesting
Demand Gen campaigns with custom audience segments targeting competitor…
Read More » -
YouTube adds Gemini-powered AI tools for creators
YouTube is launching new AI-powered tools via Gemini that…
Read More » -
Performance Max Strategies for Net New Customers
Google Ads can appear profitable while actually destroying profitability…
Read More » -
Google Ads Bidding: 3 Key Updates PPC Managers Must Know
Smart Bidding Exploration is now available globally for Search…
Read More » -
Agentic Commerce: New Google Ads Rules
Agentic commerce, where AI agents compare products and complete…
Read More » -
Stop guessing your PPC budget split
The ideal split between brand awareness and conversion-focused PPC…
Read More » -
Google updates sensitive audience targeting rules for Demand Gen
Google clarified its personalized advertising policy in June, explaining…
Read More » -
Google Launches New Ads Help Doc on Invalid Click Credits
Google released an updated help document for its Invalid…
Read More » -
Fix Google Ads Smart Bidding Using a Conversion Framework
Many Google Ads accounts have a conversion tracking problem…
Read More » -
Google Expands Data Manager API with GMP Event Ingestion
Google's Data Manager API now supports sending offline conversion…
Read More » -
Commerce media expands beyond retail with Demand Gen integration
Google's Commerce Media Suite now supports Demand Gen campaigns,…
Read More » -
Performance Max vs. Separate Campaigns: Which Performs Better?
The choice between Performance Max and separate campaigns depends…
Read More » -
Google I/O 2026: The Dawn of the Agentic Web and the Future of Search
The technology sector’s eyes were fixed on Mountain View…
Read More » -
Google integrates Display Ads into Demand Gen campaigns
Google is integrating Display Ads management into Demand Gen…
Read More » -
Google’s new AI ads turn marketing into conversations, not clicks
Google is redefining digital advertising around intent prediction and…
Read More » -
Google wants Android users to subscribe, not just buy
Google I/O 2026 revealed that nearly all major new…
Read More »