80% of Saudi Adults Use AI Tools, 1 in 3 Regularly
▼ Summary
– Awaser is a Saudi matchmaking app blending modern technology with cultural and religious values to facilitate lasting marriages.
– Founded by psychiatrist Dr. Mohammed Alolayan, the app addresses challenges in traditional matchmaking while prioritizing privacy and family involvement.
– The platform allows users to search based on Saudi-specific preferences like family background, education, and tribal affiliation.
– Awaser ensures trust through features like paid subscriptions, verified accounts, and encrypted communications that auto-delete after inactivity.
– The app caters to both conservative users (via family-managed profiles) and younger Saudis seeking autonomy in partner selection.
Saudi Arabia’s Awaser app is revolutionizing matchmaking by blending technology with cultural traditions, offering a modern yet respectful approach to marriage. The platform provides a structured alternative to conventional dating apps, specifically designed to align with Saudi society’s values while meeting the needs of today’s tech-savvy generation.
Developed by psychiatrist Dr. Mohammed Alolayan, Awaser stands out by prioritizing privacy, family involvement, and cultural compatibility. Unlike typical dating apps that rely on algorithms, it allows users to filter potential matches based on regional background, education, sect, and tribal affiliation—factors deeply rooted in Saudi matchmaking traditions.
Alolayan explains that the app was born from observing the struggles many face in finding suitable partners within traditional frameworks. “Awaser doesn’t replace traditional matchmaking, it enhances it by making the process more efficient and accessible,” he says. The platform enables families to create profiles for their children, ensuring trust and cultural alignment while giving individuals more control over their choices.
One of the app’s key strengths is its strict privacy measures. Users must verify their identity via a Saudi mobile number, and all conversations are encrypted and automatically deleted after 30 days of inactivity. This level of security has resonated with users, particularly educated professionals, 30-40% of whom hold advanced degrees.
Success stories highlight Awaser’s impact. One couple who met on the app recently welcomed their first child, a milestone that Alolayan describes as deeply validating. Umm Abdullah, a mother using the app, appreciates how it allows families to take a more active role in matchmaking rather than waiting passively for proposals.
The platform also caters to younger Saudis seeking autonomy in their marriage journey. Naser Al-Rahman, a user, notes that unlike other platforms, Awaser feels safe and genuine, with members serious about long-term commitment.
While the app doesn’t currently use AI for matchmaking, Alolayan sees potential for future integration. “There’s no perfect psychological model for matching people, but AI could refine the process based on user behavior,” he suggests.
As Saudi Arabia progresses under Vision 2030, apps like Awaser demonstrate how technology can coexist with tradition. Family lawyer Hassan Al-Ghawi emphasizes that such platforms, when designed with privacy and cultural sensitivity, can strengthen marital foundations by encouraging thoughtful decision-making.
By balancing innovation with tradition, Awaser is reshaping Saudi matchmaking, one meaningful connection at a time.
(Source: Arab News)
