Topic: app store ads
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Apple Expands Ad Slots in App Store Search Results
Apple is expanding App Store advertising by adding multiple ad slots per search, starting in the UK and Japan on March 3rd before a global rollout by month's end. Advertisers cannot control or bid on specific placements, making creative relevance, keyword strategy, and conversion tracking more cr...
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Apple Expands App Store Search Ads
Apple will expand App Store search ads starting in 2026, adding new ad slots while strictly prioritizing relevance over advertiser control for placement. Advertisers cannot manually place these new ads; eligibility is automatically determined by relevance to the search query, with bidding only co...
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Apple Maps May Introduce Ads This Summer
Apple is expanding its advertising business by introducing a new platform for promoted placements within its Maps application, directly competing with models like Google Maps. This move aims to grow Apple's substantial services revenue by monetizing a core app, following recent expansions of ad s...
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iOS 26.5 Features and Changes So Far
The iOS 26.5 beta is a preparatory update, establishing the foundation for two major features: enhanced end-to-end encryption for RCS messaging and the introduction of advertisements in Apple Maps. The update will bring a critical security upgrade for RCS messaging and will launch clearly labeled...
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