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Apple event: 3 new products arrive next week

▼ Summary

– Apple has confirmed a product launch event on October 13 with the tagline ‘Welcome home,’ focusing on smart home devices.
– The event will feature both an in-person press experience in New York City and an online video presentation for the public.
– The headline product is expected to be the ‘HomePad,’ a smart display with facial recognition and Siri AI capabilities.
– Updates are also anticipated for the Apple TV 4K, including a new chip for AI features, and a faster HomePod mini.
– Coverage of the event is supported by Sony, highlighting savings on TVs with Apple AirPlay 2 support.

Apple has officially confirmed that its next major product launch will take place on October 13, centered around a “Welcome home” theme. The event is expected to showcase a suite of new smart home devices, marking a significant push into the connected living space. Coverage for this announcement is supported by Sony, which is currently running a substantial sale on Amazon for its TV lineup, including models compatible with Apple AirPlay 2.

Event Structure and Timing

The upcoming presentation consists of two distinct parts. There will be an in-person experience for press members located in New York City, alongside what Bloomberg’s Mark Gurman describes as an “online video presentation.” This dual approach suggests that official press releases and promotional videos will likely be released around 9 a.m. ET / 6 a.m. PT on October 13. While Apple has not explicitly confirmed this specific window, it is certain that announcements will occur on that date, with some attendees witnessing the reveal live while others view it remotely.

The ‘HomePad’ Smart Display

The headline feature of the event is anticipated to be Apple’s long-rumored smart display, internally referred to as the “HomePad.” Designed to act as a central hub for the home, the device will leverage Siri AI and Apple Intelligence. According to reports from Bloomberg, the hardware features a 6-inch square display mounted on a half-dome base with a metal arm, drawing aesthetic comparisons to the iconic iMac G4.

Two versions are expected: one designed for wall mounting and another for countertop placement. A key functionality involves multi-user recognition, allowing the device to identify who is speaking or approaching and adjust the interface accordingly. Software-wise, the HomePad reportedly integrates elements from the Apple Watch, Apple TV, and iPad, utilizing iPad-like app layouts, watch-style icons, and iPhone-inspired widgets and StandBy mode.

Upgrades to Apple TV 4K and HomePod

Alongside the new display, Apple is preparing to release an updated Apple TV 4K, the first refresh since November 2022. While the exterior design remains unchanged, the internal upgrade includes either the A19 or A19 Pro chip. This processing power enables the integration of Siri AI and Apple Intelligence features into the set-top box for the first time.

Additionally, software enhancements are expected for both the Apple TV and HomePod ecosystem. Code references indicate a potential feature allowing users to configure four full-sized HomePods into a surround sound system when paired with the Apple TV. The HomePod mini will also receive its first major update, replacing the older S5 processor with a significantly faster chip that supports Siri AI. The refreshed model, tentatively called the HomePod mini 2, is rumored to arrive in five colors: pink, white, green, blue, and black.

Expanded HomeKit Ecosystem

Beyond Apple’s own hardware, the company is collaborating with LG to develop “second-party” accessories for the HomeKit platform. These co-developed products include a smart lock, thermostat, doorbell, and various cameras. Although Bloomberg notes that these items will not be available for purchase for “at least a few more months,” they may still be demonstrated as part of Apple’s broader strategy for the home category during the October 13 event.

(Source: 9to5Mac)

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apple event launch 98% smart home devices 95% artificial intelligence 92% hardware upgrades 88% media coverage 75%
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