Topic: website value

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  • Essential Questions Every CEO Must Ask About Their Website
    December 17, 2025
    93%

    Essential Questions Every CEO Must Ask About Their Website

    A company's website is a critical capital asset that directly impacts financial performance, not merely a marketing expense or digital brochure. Neglecting website performance leads to hidden costs like lost organic traffic, increased ad spending, and eroded digital equity, which can silently des...

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  • Google's Mueller: Sites in 'Bad State' May Need Fresh Start
    November 28, 2025
    78%

    Google's Mueller: Sites in 'Bad State' May Need Fresh Start

    Google's John Mueller emphasizes that recovering from low-quality content requires demonstrating genuine value and usefulness, not just replacing AI-generated text with human writing. Rebuilding a site's reputation from a "bad state" is often more difficult and time-consuming than starting fresh ...

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Related Topics

SEO Importance (1) ai search (1) Content Authenticity (1) financial metrics (1) content quality (1) paid media (1) human authorship (1) digital infrastructure (1)