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Google Introduces New Global 'Sponsored' Ad Labels

October 18, 2025

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Google Introduces New Global 'Sponsored' Ad Labels

Google is introducing a new "Sponsored results" label to group text and Shopping ads under a single, more noticeable heading, enhancing user recognition of paid content. Users gain the ability to hide entire sections of sponsored content directly from search results, offering greater control over...

Google Ad Clicks Soar to 5-Year High Amid 13% Q4 Spend Jump

Google search and shopping advertising saw strong growth in Q4 2025, with a 13% increase in search spend and a 16% rise in shopping ad spend, driven by high click volumes and stable costs. The advertising landscape is being reshaped by AI, which is broadening the search funnel, and by shifting re...

Google Search Ad Revenue Surges as Amazon Retreats in Q3

Google Search ad revenue surged in Q3 2025 as Amazon withdrew from Google Shopping auctions, creating opportunities for other retailers like Temu, Shein, and Walmart to expand their presence and improve click growth and ad costs. Performance Max campaigns gained momentum, accounting for 68% of sh...