Topic: team training

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  • Ayisha Yousef: Lessons Learned from Black Friday Fails
    October 13, 2025
    72%

    Ayisha Yousef: Lessons Learned from Black Friday Fails

    A misinterpreted directive to remove ad scheduling restrictions led to the complete shutdown of key campaigns during Black Friday, causing a significant advertising disruption. Ayisha took full accountability for the error, fostering psychological safety within her team and emphasizing transparen...

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  • Boost Your PPC IQ with AI
    October 10, 2025
    72%

    Boost Your PPC IQ with AI

    AI is becoming central to PPC advertising, requiring marketers to provide precise inputs and strategic oversight for optimal results. Effective use of AI depends on detailed prompting and iterative refinement, as outputs vary and need human verification for accuracy. Privacy protection is crucial...

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Content Creation (85) AI Tools (75) Data Privacy (61) Data analysis (30) Prompt engineering (16) ai accuracy (9) black friday (8) performance marketing (7)