Topic: survey data
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AI Agents Outpacing Safety, Deloitte Warns
A Deloitte report reveals a critical gap between rapid AI agent adoption in business and the implementation of safety governance, with only 21% of surveyed companies having strong oversight despite widespread use. The autonomous nature of AI agents, which can perform complex tasks like signing do...
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AI Boosts B2B Marketing, But Are Marketers Benefiting?
AI is widely adopted in B2B marketing, boosting efficiency, but only a small fraction of professionals have received a raise or promotion due to their AI skills, highlighting a disconnect between adoption and compensation. Most marketers are self-funding their AI education, yet employers primaril...
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2025 Games Industry Layoffs: A Slight Dip, But Still Devastating
The video game industry is experiencing significant layoffs, with an estimated 9,175 job losses in 2025, a decrease from 2024 but still high, and a further 7,500 cuts are anticipated for 2026. Over 70% of these layoffs are concentrated in North America, severely impacting AAA studios and causing ...
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Marketers Boost Results with Content Strategy Overhaul
Most marketing professionals now see tangible benefits from their content efforts, with 61% of organizations reporting improved performance, driven by the widespread adoption of formal content strategies. The primary driver of success is the ongoing refinement of core content strategy itself, cit...
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Thrive in Marketing's Agentic Era: 3 Essential Actions
The marketing landscape is being reshaped by three distinct types of AI agents: tools for marketers, tools for customers, and customer-controlled agents, which are decentralizing product discovery. Marketing technology stacks are evolving into hybrid systems that integrate AI with traditional sof...
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CISA 2015 Deadline Extended: What You Need to Know
The Cybersecurity Information Sharing Act of 2015 (CISA 2015) has been temporarily extended until January 30, 2026, after expiring in September 2025, though its long-term future remains uncertain. CISA 2015 protects companies from legal liability when they voluntarily share cyber threat data thro...
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Android Outshines iPhone in Scam Protection
Android devices, particularly Google Pixels, demonstrate superior scam protection with users significantly less likely to receive scam texts compared to iPhone users, based on Google and independent research. Independent analyses reveal Android employs AI across nine security layers for proactive...
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Master AI with Operational Excellence
The main challenge in AI transformation is integrating technology into daily workflows, not the technology itself, due to misalignment between strategy and operational capabilities. Rushed AI deployments often skip foundational steps, leading to underutilized tools because business processes aren...
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Think Twice Before Using ChatGPT for Stock Picks, Experts Warn
Roughly one in ten individual investors now uses AI chatbots like ChatGPT for stock selection, and nearly half would consider AI for future investment decisions. Investors employ chatbots as digital consultants to analyze stocks and inform their manual trades, replacing traditional expert advice ...
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Top Industries Using AI Agents to Transform Customer Experience
Businesses are rapidly adopting AI agents, with a 119% surge in the first half of 2025, to transform customer interactions, streamline operations, and enhance productivity. AI agents operate autonomously, learn continuously, and integrate with enterprise systems to handle complex tasks, leading t...
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SMB Marketers: The Ultimate Guide to Boosting B2B Conversions
CRO is the top priority for B2B SMB marketers, but a gap exists between intention and action, with only 32% actively A/B testing landing pages due to resource constraints. Over half of B2B ads direct users to generic homepages instead of tailored landing pages, missing key opportunities to improv...
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Survey: 87% Use AI Search Summaries, 84% Shop with AI
A large majority of U.S. adults, 87%, regularly read AI-generated summaries in search results, and 84% use AI tools during shopping, indicating a major shift in information gathering and purchasing habits. While AI summaries are a common starting point, many users seek additional information, wit...
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AI Adoption Soars, But Revenue Execution Still Lags
While AI adoption in revenue departments is growing, only 28% of professionals report actual performance gains, indicating a significant gap between implementation and results. Teams face high pressure and well-being issues, with 96% of leaders citing shifting priorities and 80% acknowledging bur...
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The Future of Banking: Agentic AI's Transformative Role
The adoption of new technologies, especially agentic AI, is critical for financial institutions to remain competitive and reshape the future of work in banking. A majority of banking executives are already using agentic AI, with significant benefits reported in areas like fraud detection, securit...
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AI Tools Like ChatGPT Rise as Google Search Declines
AI tools like ChatGPT are rapidly gaining popularity, with usage nearly tripling as traditional Google search sees a decline in dominance. User search behavior is becoming more fragmented, with increased willingness to switch between tools and platforms, especially among younger users. Digital ma...
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