Topic: revenue maximization
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Don't Let Vanishing Traffic Haunt Your Earnings: 4 Timeless Tricks
Have you noticed your blog traffic... vanishing lately? One day, your analytics dashboard is bustling, and the next, your visitors have disappeared like ghosts after a party.
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Google Adds Seasonal Bid Controls for App Campaigns
Google has launched a beta feature for App Campaigns that introduces seasonal bid controls to help advertisers manage campaigns during short, high-impact events like sales or product launches. This tool allows proactive bid increases to address predictable conversion rate swings, ensuring better ...
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Merzigo & Fremantle: Localization Drives Content Growth
Localization is key to global content growth, as demonstrated by Merzigo's partnerships with major firms like Warner Bros. Discovery and Disney, expanding its reach across multiple regions. Success in digital content relies on understanding platform algorithms, with Merzigo using real-time data a...
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Netflix Removes Casting Feature From Most TVs
Netflix has removed a popular feature that allowed subscribers to cast video from their phones to TVs, forcing users to rely on dedicated TV apps and physical remotes instead. The company cited low usage as the reason for discontinuing the feature, though it has sparked user frustration, especial...
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