Topic: platform adoption

  • Camera Support Could Be the Boost Matter Needs

    Camera Support Could Be the Boost Matter Needs

    Matter 1.5 introduces security camera integration, enabling interoperability across brands and platforms, allowing users to add any certified camera to their preferred smart home system. Cameras will use local protocols like Matter-over-WiFi or ethernet for enhanced reliability and reduced latenc...

    Read More »
  • LLMs.txt: The Web's Future or Spam Nightmare?

    LLMs.txt: The Web's Future or Spam Nightmare?

    The llms.txt protocol aims to help AI systems access cleaner website content but faces trust issues due to potential abuse, such as cloaking and manipulative instructions, making major platforms hesitant to adopt it. Despite its goal of guiding large language models, the protocol lacks built-in v...

    Read More »
  • ChatGPT vs. Google: Which Wins at Every User Journey Stage?

    ChatGPT vs. Google: Which Wins at Every User Journey Stage?

    ChatGPT and Google serve complementary roles, with ChatGPT excelling in complex conversational tasks and Google dominating straightforward information retrieval. ChatGPT's adoption is surging with significant growth in user visits and longer, more detailed prompts, leading to higher-quality refer...

    Read More »
  • 17 Must-Track SEO Reports for 2026 Success

    17 Must-Track SEO Reports for 2026 Success

    SEO strategy requires reliable data from key reports to guide budget decisions, identify opportunities, and maintain credibility with stakeholders. The IAB/PwC report provides historical U.S. digital ad revenue data, tracking shifts from desktop to mobile and capital migration to new channels lik...

    Read More »