Topic: parent-child relationships

  • Google AdSense Shifts to Authorized Buyers

    Google AdSense Shifts to Authorized Buyers

    Google AdSense is replacing its Ad Networks blocking tool with a new Authorized Buyers system, starting November 6, which defaults to automatically allowing new buyers unless publishers intervene. The update provides better visibility into buyer relationships and filters out inactive or test netw...

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  • Google Shifts from Blocking Ads to 'Authorized Buyers' Control

    Google Shifts from Blocking Ads to 'Authorized Buyers' Control

    Google is replacing its "Ad networks" feature with a new "Authorized Buyers" system in AdSense and Ad Manager, giving publishers more control over who can bid on their ad space. Publishers will now have a centralized page to manage buyer permissions, with enhanced visibility into corporate relati...

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