Topic: marketing segmentation
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Unify Customer Data With Tools You Already Own
Personalized customer experiences are now essential, but many organizations struggle with fragmented data across disconnected systems like marketing and sales departments. A practical solution involves using existing CRM and business intelligence tools to merge data into dashboards, enabling segm...
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ActiveCampaign: The End of Classic Marketing Automation
ActiveCampaign introduced autonomous marketing powered by over 25 specialized AI agents, shifting from traditional campaign management to intelligent, outcome-focused systems. The AI agents proactively provide actionable insights and guide human decision-making, reversing the traditional relation...
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