Topic: market forces

  • How Disruptive Innovation Explains Positionless Marketing's Rise

    How Disruptive Innovation Explains Positionless Marketing's Rise

    Positionless Marketing replaces traditional siloed approaches with an integrated, agile framework, enabling faster and more personalized consumer engagement. It empowers individual marketers with data, creative, and optimization tools, eliminating bottlenecks and reducing dependency on specialize...

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  • AI Access: A Civil Right for All Ages?

    AI Access: A Civil Right for All Ages?

    The rapid growth of AI is creating a critical infrastructure gap, threatening equitable access and security, which a new analysis argues requires reframing AI access as a fundamental civil right rather than a market commodity. Widespread AI adoption faces immense physical constraints, including u...

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