Topic: impression share

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  • Master Google Ads Auction Insights to Beat Your Competitors
    September 3, 2025
    90%

    Master Google Ads Auction Insights to Beat Your Competitors

    The Auction Insights report in Google Ads provides competitive data on impression share, overlap rate, and outranking share, helping you understand how your ads perform against rivals in the same keyword auctions. Key metrics include impression share (percentage of eligible impressions received),...

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  • Top 8 PPC KPIs You Must Track for Success
    September 18, 2025
    75%

    Top 8 PPC KPIs You Must Track for Success

    Conversion Rate (CVR) is a key metric that measures the percentage of users completing a desired action after seeing your ad, helping you assess the effectiveness of your landing pages and overall campaign. Cost Per Conversion (CPCONV) tracks the average cost to achieve a conversion, allowing you...

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Related Topics

absolute top (1) ad copy (1) conversion rate cvr (1) shopping campaigns (1) cost per conversion cpconv (1) strategic adjustments (1) return ad spend roas (1) ad transparency (1)